# Body Care Grooming — Meta ads research

Independent public brand research. The account AOV benchmark is separate.
Edition: October 2026. Page updated: 2026-10-11.

## Account AOV aggregate

- Median: $36.97
- Middle 50%: $14.32 to $58.21
- Status: verified_aggregate
- Scope: Equal-weight AOV benchmark
- Snapshot read: 2026-10-11T14:06:55.188218+00:00
- Period: Dated snapshot

Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.

Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark)

## Public brand directory

Inclusion does not indicate participation in the benchmark or a Madgicx customer relationship.

- [Advanced Clinicals](https://advancedclinicals.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Ahava](https://www.ahava.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Alpha Skincare](https://www.alphaskin.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [AmLactin](https://amlactin.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Aveda](https://www.aveda.com/) · [Category evidence](https://www.aveda.com/)
- [Aveeno](https://aveeno.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Bath & Body Works](https://bathandbodyworks.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Beekman 1802](https://beekman1802.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Being Frenshe](https://beingfrenshe.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [billie](https://mybillie.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Bio-Oil](https://bio-oil.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Bioderma](https://bioderma.us/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Blossom Essentials](https://blossomessentials.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Borghese](https://www.borghese.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [BYOMA](https://www.byoma.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [BYREDO](https://www.byredo.com/) · [Category evidence](https://www.byredo.com/eu_en)
- [CeraVe](https://www.cerave.com/) · [Category evidence](https://www.cerave.com/)
- [Cetaphil](https://cetaphil.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Charlotte Tilbury](https://charlottetilbury.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Clarins](https://clarinsusa.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Clinique](https://www.clinique.com/) · [Category evidence](https://www.clinique.com/)
- [cocokind](https://www.cocokind.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Codex Labs](https://codexlabs.co/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Dermelect](https://dermelect.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Dionis](https://dionisgmskincare.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Dior](https://dior.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Diptyque](https://www.diptyqueparis.com/) · [Category evidence](https://www.diptyqueparis.com/)
- [Dove](https://www.dove.com/us/en/home.html) · [Category evidence](https://www.dove.com/us/en/home.html)
- [Dr Botanicals](https://www.drbotanicals.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [DRMTLGY](https://www.drmtlgy.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Drunk Elephant](https://www.drunkelephant.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [e.l.f. Cosmetics](https://www.elfcosmetics.com/) · [Category evidence](https://www.elfcosmetics.com/pages/elf-bodycare-and-fragrance)
- [ELEMIS](https://us.elemis.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Eos](https://evolutionofsmooth.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Eucerin](https://eucerinus.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [First Aid Beauty](https://www.firstaidbeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [frank body](https://frankbody.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [fresh](https://www.fresh.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Hempz](https://hempz.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [HERBIVORE](https://www.herbivorebotanicals.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Innersense Organic Beauty](https://innersensebeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [iota](https://iotabody.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Jack Black](https://www.getjackblack.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Joonbyrd](https://www.joonbyrd.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [JUNOCO](https://www.junoco.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Kate Somerville](https://www.katesomerville.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Kiehl's](https://www.kiehls.com/) · [Category evidence](https://www.kiehls.com/)
- [Kopari Beauty](https://www.koparibeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [L'Occitane](https://loccitane.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [La Roche-Posay](https://www.laroche-posay.us/) · [Category evidence](https://www.laroche-posay.us/)
- [Lancôme](https://lancome-usa.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Laura Mercier](https://lauramercier.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Lush](https://www.lush.com/) · [Category evidence](https://www.lush.com/us/en_us/p/grass-body-lotion)
- [Maison Louis Marie](https://maisonlouismarie.com/) · [Category evidence](https://maisonlouismarie.com/)
- [MAËLYS](https://www.maelyscosmetics.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [method](https://methodproducts.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Milk + Honey](https://milkandhoney.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Moroccanoil](https://moroccanoil.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Mustela](https://www.mustelausa.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [NAKERY BEAUTY](https://nakerybeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Naturium](https://naturium.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Neal's Yard Remedies](https://www.nealsyardremedies.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [NEOM Wellbeing](https://neomwellbeing.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Neutrogena](https://neutrogena.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Nopalera](https://nopalera.co/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Nuxe](https://www.nuxe.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [NYX Professional Makeup](https://nyxcosmetics.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Oak Essentials](https://oakessentials.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Oars + Alps](https://www.oarsandalps.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Origins](https://origins.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [OSEA](https://oseamalibu.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [OUAI](https://theouai.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Pacifica](https://www.pacificabeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [PATTERN](https://patternbeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Paul Mitchell](https://www.paulmitchell.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [PEACH & LILY](https://www.peachandlily.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Philosophy](https://www.philosophy.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [PRAI Beauty](https://www.praibeauty.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [REUZEL](https://www.reuzel.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [RODAN + FIELDS](https://www.rodanandfields.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [ROSEN](https://www.rosenskincare.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Saje Natural Wellness](https://www.saje.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Saltair](https://saltair.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Sol de Janeiro](https://soldejaneiro.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [SOME BY MI](https://www.somebymi.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [SPARITUAL](https://sparitual.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [StriVectin](https://strivectin.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Tatcha](https://tatcha.com/) · [Category evidence](https://tatcha.com/)
- [Taylor of Old Bond Street](https://tayloroldbondst.co.uk/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [The Ordinary](https://theordinary.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Tree Hut](https://treehutshea.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Tree To Tub](https://treetotub.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Trilastin](https://trilastin.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Triumph & Disaster](https://www.triumphanddisaster.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [TULA](https://www.tula.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Urban Skin Rx](https://urbanskinrx.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Ursa Major](https://www.ursamajorvt.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Vaseline](https://vaseline.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [VOESH](https://voesh.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)
- [Womaness](https://womaness.com/) · [Category evidence](https://www.ulta.com/shop/body-care/body-moisturizers/body-lotion-creams)

## Research questions

### How can body-care sets be segmented by the included routine steps?

Necessaire's Body Essentials set lists body wash, lotion and deodorant together. Name the included steps and sizes so shoppers can compare the set with a wash-and-lotion pair or single products. Confirm basket and margin effects in the merchant's orders.

[Source](https://necessaire.com/products/the-body-essentials-3-step?country=US&currency=USD&variant=41626623115377) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-bodycare-set-steps)

Citation: Madgicx Research & Labs. Body Care Grooming. How can body-care sets be segmented by the included routine steps? Necessaire's Body Essentials set lists body wash, lotion and deodorant together. Name the included steps and sizes so shoppers can compare the set with a wash-and-lotion pair or single products. Confirm basket and margin effects in the merchant's orders.  Source: https://necessaire.com/products/the-body-essentials-3-step?country=US&currency=USD&variant=41626623115377 Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-bodycare-set-steps

### What is the average order value benchmark for Body Care Grooming?

The median account AOV for Body Care Grooming is $36.97 USD. This is the middle account-level average order value in the benchmark.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-median-aov)

Citation: Madgicx Research & Labs. Body Care Grooming. What is the average order value benchmark for Body Care Grooming? The median account AOV for Body Care Grooming is $36.97 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-median-aov

### What is the typical AOV range in Body Care Grooming?

The middle 50% of account AOVs runs from $14.32 to $58.21 USD. This is the interquartile range, not the minimum and maximum.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-aov-range)

Citation: Madgicx Research & Labs. Body Care Grooming. What is the typical AOV range in Body Care Grooming? The middle 50% of account AOVs runs from $14.32 to $58.21 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-aov-range

### What is the lower-quartile AOV?

The 25th-percentile account AOV is $14.32 USD. It marks the lower edge of the middle 50% of this distribution.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-lower-quartile-aov)

Citation: Madgicx Research & Labs. Body Care Grooming. What is the lower-quartile AOV? The 25th-percentile account AOV is $14.32 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-lower-quartile-aov

### What is the upper-quartile AOV?

The 75th-percentile account AOV is $58.21 USD. It marks the upper edge of the middle 50%, not a performance target.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-upper-quartile-aov)

Citation: Madgicx Research & Labs. Body Care Grooming. What is the upper-quartile AOV? The 75th-percentile account AOV is $58.21 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-upper-quartile-aov

### What does this AOV benchmark show?

Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-aov-calculation)

Citation: Madgicx Research & Labs. Body Care Grooming. What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-aov-calculation

### Is this the mean AOV across all orders?

No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-median-or-mean)

Citation: Madgicx Research & Labs. Body Care Grooming. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-median-or-mean

### When was this benchmark snapshot read?

The snapshot was read on 11 October 2026.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-benchmark-period)

Citation: Madgicx Research & Labs. Body Care Grooming. When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-benchmark-period

### Which industry or subcategory does this benchmark cover?

This benchmark covers exact Body Care Grooming classifications under Beauty & Personal Care. It excludes the parent industry and sibling subcategories.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-benchmark-coverage)

Citation: Madgicx Research & Labs. Body Care Grooming. Which industry or subcategory does this benchmark cover? This benchmark covers exact Body Care Grooming classifications under Beauty & Personal Care. It excludes the parent industry and sibling subcategories. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-benchmark-coverage

### How can I compare my AOV with this benchmark?

Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-compare-aov)

Citation: Madgicx Research & Labs. Body Care Grooming. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-compare-aov

### Does an above-median AOV mean better advertising performance?

The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.

USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-aov-performance)

Citation: Madgicx Research & Labs. Body Care Grooming. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#benchmark Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-aov-performance

### Can I download this industry research?

The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#reuse) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-download-research)

Citation: Madgicx Research & Labs. Body Care Grooming. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#reuse Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-download-research

### How should I cite a finding from this page?

Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#reuse) · [Answer permalink](https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-cite-research)

Citation: Madgicx Research & Labs. Body Care Grooming. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#reuse Answer: https://madgicx.com/labs/industries/beauty-personal-care/body-care-grooming#answer-cite-research