# Collectibles & Artifacts — Meta ads research Category research. Brand directory deferred. Edition: October 2026. Page updated: 2026-10-11. ## Account AOV aggregate - Median: $87.56 - Middle 50%: $37.41 to $178.96 - Status: verified_aggregate - Scope: Equal-weight AOV benchmark - Snapshot read: 2026-10-11T14:07:16.182346+00:00 - Period: Dated snapshot Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) Directory status: deferred. Final brand research and logo placement are pending. ## Research questions ### Is a collectible's authenticity the same assessment as its condition grade? PSA separates checking whether a card is genuine from grading its condition, with grading following authentication. Describe both attributes accurately when presenting a certified card. An authentic item is not automatically in top condition, and the assessment does not establish a guaranteed resale price. [Source](https://www.psacard.com/en-CA/services/authentication) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-auth-condition) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Is a collectible's authenticity the same assessment as its condition grade? PSA separates checking whether a card is genuine from grading its condition, with grading following authentication. Describe both attributes accurately when presenting a certified card. An authentic item is not automatically in top condition, and the assessment does not establish a guaranteed resale price. Source: https://www.psacard.com/en-CA/services/authentication Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-auth-condition ### Does an autograph grade describe the condition of the card itself? PSA's dual service evaluates the autograph and the card separately and can display both grades. Identify which assessment a listing shows before using a grade in creative. A signature grade alone should not be presented as the card's condition grade or as a blanket assessment of every part of a signed object. [Source](https://www.psacard.com/services/tradingcardgrading/dualgrading) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-card-autograph) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Does an autograph grade describe the condition of the card itself? PSA's dual service evaluates the autograph and the card separately and can display both grades. Identify which assessment a listing shows before using a grade in creative. A signature grade alone should not be presented as the card's condition grade or as a blanket assessment of every part of a signed object. Source: https://www.psacard.com/services/tradingcardgrading/dualgrading Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-card-autograph ### What should a listing explain when a trading card is a redemption rather than the completed card? Topps documents code submission, product-specific expiry rules and later receipt of the completed card. Make the redemption format and applicable terms visible before purchase. The buyer is not necessarily receiving the finished signed card immediately; no delivery date or expired-code acceptance should be invented from a general program page. [Source](https://www.topps.com/pages/topps-redemption-and-authenticity-protection-program) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-redemption-delivery) Citation: Madgicx Research & Labs. Collectibles & Artifacts. What should a listing explain when a trading card is a redemption rather than the completed card? Topps documents code submission, product-specific expiry rules and later receipt of the completed card. Make the redemption format and applicable terms visible before purchase. The buyer is not necessarily receiving the finished signed card immediately; no delivery date or expired-code acceptance should be invented from a general program page. Source: https://www.topps.com/pages/topps-redemption-and-authenticity-protection-program Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-redemption-delivery ### Why is an auction's hammer price different from the purchase total? Christie's glossary says the hammer price excludes buyer premium and that estimates exclude premium and taxes. Identify the applicable premium and other lot-specific terms before interpreting a bid as purchase value. An estimate is also different from an accepted final sale; neither establishes this advertising cohort's purchase AOV. [Source](https://www.christies.com/en/help/glossary) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-bid-total) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Why is an auction's hammer price different from the purchase total? Christie's glossary says the hammer price excludes buyer premium and that estimates exclude premium and taxes. Identify the applicable premium and other lot-specific terms before interpreting a bid as purchase value. An estimate is also different from an accepted final sale; neither establishes this advertising cohort's purchase AOV. Source: https://www.christies.com/en/help/glossary Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-collect-bid-total ### What is the average order value benchmark for Collectibles & Artifacts? The median account AOV for Collectibles & Artifacts is $87.56 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-median-aov) Citation: Madgicx Research & Labs. Collectibles & Artifacts. What is the average order value benchmark for Collectibles & Artifacts? The median account AOV for Collectibles & Artifacts is $87.56 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-median-aov ### What is the typical AOV range in Collectibles & Artifacts? The middle 50% of account AOVs runs from $37.41 to $178.96 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-aov-range) Citation: Madgicx Research & Labs. Collectibles & Artifacts. What is the typical AOV range in Collectibles & Artifacts? The middle 50% of account AOVs runs from $37.41 to $178.96 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-aov-range ### What is the lower-quartile AOV? The 25th-percentile account AOV is $37.41 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-lower-quartile-aov) Citation: Madgicx Research & Labs. Collectibles & Artifacts. What is the lower-quartile AOV? The 25th-percentile account AOV is $37.41 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-lower-quartile-aov ### What is the upper-quartile AOV? The 75th-percentile account AOV is $178.96 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-upper-quartile-aov) Citation: Madgicx Research & Labs. Collectibles & Artifacts. What is the upper-quartile AOV? The 75th-percentile account AOV is $178.96 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-upper-quartile-aov ### What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-aov-calculation) Citation: Madgicx Research & Labs. Collectibles & Artifacts. What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-aov-calculation ### Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-median-or-mean) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-median-or-mean ### When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-benchmark-period) Citation: Madgicx Research & Labs. Collectibles & Artifacts. When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-benchmark-period ### Which industry or subcategory does this benchmark cover? This benchmark covers Collectibles & Artifacts classifications at the industry root and its subcategories. It is an aggregated advertising-data benchmark, not a census of all businesses. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-benchmark-coverage) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Which industry or subcategory does this benchmark cover? This benchmark covers Collectibles & Artifacts classifications at the industry root and its subcategories. It is an aggregated advertising-data benchmark, not a census of all businesses. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-benchmark-coverage ### How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-compare-aov) Citation: Madgicx Research & Labs. Collectibles & Artifacts. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-compare-aov ### Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-aov-performance) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/collectibles-artifacts#benchmark Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-aov-performance ### Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#reuse) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-download-research) Citation: Madgicx Research & Labs. Collectibles & Artifacts. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. Source: https://madgicx.com/labs/industries/collectibles-artifacts#reuse Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-download-research ### How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. [Source](https://madgicx.com/labs/industries/collectibles-artifacts#reuse) · [Answer permalink](https://madgicx.com/labs/industries/collectibles-artifacts#answer-cite-research) Citation: Madgicx Research & Labs. Collectibles & Artifacts. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. Source: https://madgicx.com/labs/industries/collectibles-artifacts#reuse Answer: https://madgicx.com/labs/industries/collectibles-artifacts#answer-cite-research