{
  "name": "Event & Entertainment Services",
  "edition_label": "October 2026",
  "edition_updated_at": "2026-10-11",
  "slug": "event-entertainment-services",
  "kind": "industry",
  "parent_slug": null,
  "url": "https://madgicx.com/labs/industries/event-entertainment-services",
  "scope": "Verified aggregate benchmark and independent public brand research; no brand is identified as a benchmark participant.",
  "directory_status": "complete",
  "page_readiness": "published",
  "directory_notice": "94 public listings from reviewed research; coverage is partial. Source review dates appear per listing when available. Inclusion does not indicate benchmark participation or a Madgicx customer relationship.",
  "benchmark": {
    "status": "verified_aggregate",
    "slug": "event-entertainment-services",
    "parent_slug": null,
    "cohort_scope": "root_and_children",
    "median_aov_usd": 74.06,
    "p25_aov_usd": 38.88,
    "p75_aov_usd": 145.41,
    "metric_window": null,
    "scope_label": "Equal-weight AOV benchmark",
    "methodology": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
    "read_at": "2026-10-11T14:07:55.082399+00:00",
    "period_label": "Dated snapshot",
    "citation": "Madgicx Research & Labs. Event & Entertainment Services account AOV: median $74.06; middle 50% $38.88 to $145.41. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/event-entertainment-services#benchmark",
    "source": {
      "name": "Madgicx Research & Labs",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    }
  },
  "metric_definitions": [],
  "metric_definitions_scope": "Definitions only; no ACV, MRR or ARPU benchmark or measured correlation is supplied.",
  "brands": [
    {
      "id": "mark-sonder-productions",
      "name": "Mark Sonder Productions",
      "segment": "Event & Entertainment Services",
      "url": "https://www.marksonderproductions.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.marksonderproductions.com/"
        }
      ]
    },
    {
      "id": "booking-entertainment",
      "name": "Booking Entertainment",
      "segment": "Event & Entertainment Services",
      "url": "https://www.bookingentertainment.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.bookingentertainment.com/"
        }
      ]
    },
    {
      "id": "avenue-event-group",
      "name": "aVenue Event Group",
      "segment": "Event & Entertainment Services",
      "url": "https://avenueeventgroup.com/planning/corporate-event-planning-production/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://avenueeventgroup.com/planning/corporate-event-planning-production/"
        }
      ]
    },
    {
      "id": "eureka-events",
      "name": "Eureka Events",
      "segment": "Event & Entertainment Services",
      "url": "https://corporateevents.london/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://corporateevents.london/"
        }
      ]
    },
    {
      "id": "se7en-friday",
      "name": "Se7en Friday",
      "segment": "Event & Entertainment Services",
      "url": "https://www.se7enfriday.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.se7enfriday.com/"
        }
      ]
    },
    {
      "id": "lotus-events",
      "name": "Lotus Events",
      "segment": "Event & Entertainment Services",
      "url": "https://lotus-events.co.uk/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://lotus-events.co.uk/"
        }
      ]
    },
    {
      "id": "eventive",
      "name": "Eventive",
      "segment": "Event & Entertainment Services",
      "url": "https://eventive.sg/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://eventive.sg/"
        }
      ]
    },
    {
      "id": "catalyst",
      "name": "Catalyst",
      "segment": "Event & Entertainment Services",
      "url": "https://eventscatalyst.com/corporate-event-management-london",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://eventscatalyst.com/corporate-event-management-london"
        }
      ]
    },
    {
      "id": "cle",
      "name": "CLE",
      "segment": "Event & Entertainment Services",
      "url": "https://cle-uk.com/areas/event-management-london/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://cle-uk.com/areas/event-management-london/"
        }
      ]
    },
    {
      "id": "purple-patch",
      "name": "Purple Patch",
      "segment": "Event & Entertainment Services",
      "url": "https://purplepatchgroup.co.uk/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://purplepatchgroup.co.uk/"
        }
      ]
    },
    {
      "id": "the-happier-event-company",
      "name": "The Happier Event Company",
      "segment": "Event & Entertainment Services",
      "url": "https://happiercorporate.sg/corporate-events",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://happiercorporate.sg/corporate-events"
        }
      ]
    },
    {
      "id": "the-executive-group",
      "name": "The Executive Group",
      "segment": "Event & Entertainment Services",
      "url": "https://executivegroup.com.sg/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://executivegroup.com.sg/"
        }
      ]
    },
    {
      "id": "team-tactics",
      "name": "Team Tactics",
      "segment": "Event & Entertainment Services",
      "url": "https://www.teamtactics.co.uk/corporate-events/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.teamtactics.co.uk/corporate-events/"
        }
      ]
    },
    {
      "id": "mcx-events",
      "name": "MCX Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.mcxevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.mcxevents.com/"
        }
      ]
    },
    {
      "id": "tower-productions",
      "name": "Tower Productions",
      "segment": "Event & Entertainment Services",
      "url": "https://towerproductionsnyc.com/events-by-tower-productions/corporate-events/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://towerproductionsnyc.com/events-by-tower-productions/corporate-events/"
        }
      ]
    },
    {
      "id": "lume",
      "name": "LUME",
      "segment": "Event & Entertainment Services",
      "url": "https://www.lumestudios.com/services/corporate-event-production",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.lumestudios.com/services/corporate-event-production"
        }
      ]
    },
    {
      "id": "empire-force-events",
      "name": "Empire Force Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.empireforce.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.empireforce.com/"
        }
      ]
    },
    {
      "id": "national-event-connection",
      "name": "National Event Connection",
      "segment": "Event & Entertainment Services",
      "url": "https://www.nationaleventconnection.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.nationaleventconnection.com/"
        }
      ]
    },
    {
      "id": "geo-events",
      "name": "GEO Events",
      "segment": "Event & Entertainment Services",
      "url": "https://geoevents.com/our-services/event-production/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://geoevents.com/our-services/event-production/"
        }
      ]
    },
    {
      "id": "proscenium",
      "name": "Proscenium",
      "segment": "Event & Entertainment Services",
      "url": "https://proscenium.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://proscenium.com/"
        }
      ]
    },
    {
      "id": "eventique",
      "name": "Eventique",
      "segment": "Event & Entertainment Services",
      "url": "https://www.eventique.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.eventique.com/"
        }
      ]
    },
    {
      "id": "pangea-events",
      "name": "Pangea Events",
      "segment": "Event & Entertainment Services",
      "url": "https://pangea.ae/services/corporate-event-management/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://pangea.ae/services/corporate-event-management/"
        }
      ]
    },
    {
      "id": "dav-production",
      "name": "DAV Production",
      "segment": "Event & Entertainment Services",
      "url": "https://www.davproduction.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.davproduction.com/"
        }
      ]
    },
    {
      "id": "door-6-entertainment",
      "name": "Door 6 Entertainment",
      "segment": "Event & Entertainment Services",
      "url": "https://www.door6.co.za/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.door6.co.za/"
        }
      ]
    },
    {
      "id": "fusion-events",
      "name": "Fusion Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.fusion-events.ca/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.fusion-events.ca/"
        }
      ]
    },
    {
      "id": "shakti-event",
      "name": "Shakti Event",
      "segment": "Event & Entertainment Services",
      "url": "https://shaktievent.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://shaktievent.com/"
        }
      ]
    },
    {
      "id": "the-show-company",
      "name": "The Show Company",
      "segment": "Event & Entertainment Services",
      "url": "https://www.theshowcompany.in/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.theshowcompany.in/"
        }
      ]
    },
    {
      "id": "events-unlimited",
      "name": "Events Unlimited",
      "segment": "Event & Entertainment Services",
      "url": "https://eventsunlimited.com.au/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://eventsunlimited.com.au/"
        }
      ]
    },
    {
      "id": "event-solutions",
      "name": "Event Solutions",
      "segment": "Event & Entertainment Services",
      "url": "https://eventsolutions.com/services/event-production/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://eventsolutions.com/services/event-production/"
        }
      ]
    },
    {
      "id": "lateral-events",
      "name": "Lateral Events",
      "segment": "Event & Entertainment Services",
      "url": "https://lateralevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://lateralevents.com/"
        }
      ]
    },
    {
      "id": "24-seven",
      "name": "24 Seven",
      "segment": "Event & Entertainment Services",
      "url": "https://www.24seventalent.com/specialties/events-management/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.24seventalent.com/specialties/events-management/"
        }
      ]
    },
    {
      "id": "tsa-events",
      "name": "TSA Events",
      "segment": "Event & Entertainment Services",
      "url": "https://tsaevents.com.au/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://tsaevents.com.au/"
        }
      ]
    },
    {
      "id": "spangler-event-productions",
      "name": "Spangler Event Productions",
      "segment": "Event & Entertainment Services",
      "url": "https://www.spanglereventproductions.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.spanglereventproductions.com/"
        }
      ]
    },
    {
      "id": "id-events-australia",
      "name": "ID Events Australia",
      "segment": "Event & Entertainment Services",
      "url": "https://ideventsaustralia.com/corporate-event-management/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://ideventsaustralia.com/corporate-event-management/"
        }
      ]
    },
    {
      "id": "moonage",
      "name": "Moonage",
      "segment": "Event & Entertainment Services",
      "url": "https://www.moonageevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.moonageevents.com/"
        }
      ]
    },
    {
      "id": "agentur",
      "name": "Agentur",
      "segment": "Event & Entertainment Services",
      "url": "https://agentur.com.au/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://agentur.com.au/"
        }
      ]
    },
    {
      "id": "productionone",
      "name": "ProductionOne",
      "segment": "Event & Entertainment Services",
      "url": "https://www.productionone.com/services",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.productionone.com/services"
        }
      ]
    },
    {
      "id": "keystone-events",
      "name": "Keystone Events",
      "segment": "Event & Entertainment Services",
      "url": "https://keystoneevents.ca/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://keystoneevents.ca/"
        }
      ]
    },
    {
      "id": "creative-event-solutions",
      "name": "Creative Event Solutions",
      "segment": "Event & Entertainment Services",
      "url": "https://www.cesevents.ca/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.cesevents.ca/"
        }
      ]
    },
    {
      "id": "delicious-agency",
      "name": "Delicious Agency",
      "segment": "Event & Entertainment Services",
      "url": "https://deliciousagency.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://deliciousagency.com/"
        }
      ]
    },
    {
      "id": "event-master",
      "name": "Event Master",
      "segment": "Event & Entertainment Services",
      "url": "https://www.eventmaster.com.my/services/corporate-event-organiser/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.eventmaster.com.my/services/corporate-event-organiser/"
        }
      ]
    },
    {
      "id": "fifty-north-events",
      "name": "Fifty North Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.fiftynorthevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.fiftynorthevents.com/"
        }
      ]
    },
    {
      "id": "broadsword",
      "name": "Broadsword",
      "segment": "Event & Entertainment Services",
      "url": "https://wearebroadsword.com/event-agency-uk/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://wearebroadsword.com/event-agency-uk/"
        }
      ]
    },
    {
      "id": "weichlein",
      "name": "Weichlein",
      "segment": "Event & Entertainment Services",
      "url": "https://www.weichlein.de/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.weichlein.de/"
        }
      ]
    },
    {
      "id": "via-events",
      "name": "VIA Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.via-events.de/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.via-events.de/"
        }
      ]
    },
    {
      "id": "open-eventi",
      "name": "Open Eventi",
      "segment": "Event & Entertainment Services",
      "url": "https://www.openeventi.it/en",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.openeventi.it/en"
        }
      ]
    },
    {
      "id": "sugar-for-events",
      "name": "Sugar for Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.sugarforevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.sugarforevents.com/"
        }
      ]
    },
    {
      "id": "protocol-dmc",
      "name": "Protocol DMC",
      "segment": "Event & Entertainment Services",
      "url": "https://dmcspain.com/what-we-do/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://dmcspain.com/what-we-do/"
        }
      ]
    },
    {
      "id": "piratex",
      "name": "PIRATEx",
      "segment": "Event & Entertainment Services",
      "url": "https://piratex.com/en/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://piratex.com/en/"
        }
      ]
    },
    {
      "id": "weevup",
      "name": "Weevup",
      "segment": "Event & Entertainment Services",
      "url": "https://www.weevup.fr/en/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.weevup.fr/en/"
        }
      ]
    },
    {
      "id": "imaginaproduction",
      "name": "imaginaproduction",
      "segment": "Event & Entertainment Services",
      "url": "https://www.imaginaproduction.com/portfolios/corporate-event-managment/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.imaginaproduction.com/portfolios/corporate-event-managment/"
        }
      ]
    },
    {
      "id": "innov-events",
      "name": "INNOV'events",
      "segment": "Event & Entertainment Services",
      "url": "https://innov-events.es/en/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://innov-events.es/en/"
        }
      ]
    },
    {
      "id": "bmk",
      "name": "BMK",
      "segment": "Event & Entertainment Services",
      "url": "https://www.bmk.events/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.bmk.events/"
        }
      ]
    },
    {
      "id": "b-w-productions",
      "name": "B&W Productions",
      "segment": "Event & Entertainment Services",
      "url": "https://corporateeventplanning.co.za/services/conference-management",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://corporateeventplanning.co.za/services/conference-management"
        }
      ]
    },
    {
      "id": "beyondxp",
      "name": "BeyondXP",
      "segment": "Event & Entertainment Services",
      "url": "https://bxp.agency/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://bxp.agency/"
        }
      ]
    },
    {
      "id": "axiora-events",
      "name": "Axiora Events",
      "segment": "Event & Entertainment Services",
      "url": "https://axiora.works/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://axiora.works/"
        }
      ]
    },
    {
      "id": "brand-swift",
      "name": "Brand Swift",
      "segment": "Event & Entertainment Services",
      "url": "https://brandswift.in/corporate-event-management/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://brandswift.in/corporate-event-management/"
        }
      ]
    },
    {
      "id": "erigo-events",
      "name": "Erigo Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.erigoevent.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.erigoevent.com/"
        }
      ]
    },
    {
      "id": "evolution-events",
      "name": "Evolution Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.evolutionevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.evolutionevents.com/"
        }
      ]
    },
    {
      "id": "solutions-group-events",
      "name": "Solutions Group Events",
      "segment": "Event & Entertainment Services",
      "url": "https://solutionsgroup.co.za/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://solutionsgroup.co.za/"
        }
      ]
    },
    {
      "id": "lime-events",
      "name": "Lime Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.limeevents.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.limeevents.co.nz/"
        }
      ]
    },
    {
      "id": "knotart",
      "name": "KnotArt",
      "segment": "Event & Entertainment Services",
      "url": "https://knotart.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://knotart.nz/"
        }
      ]
    },
    {
      "id": "event-revolution",
      "name": "Event Revolution",
      "segment": "Event & Entertainment Services",
      "url": "https://www.eventrevolution.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.eventrevolution.co.nz/"
        }
      ]
    },
    {
      "id": "kiio",
      "name": "Kiio",
      "segment": "Event & Entertainment Services",
      "url": "https://kiio.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://kiio.co.nz/"
        }
      ]
    },
    {
      "id": "avenues",
      "name": "Avenues",
      "segment": "Event & Entertainment Services",
      "url": "https://avenues.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://avenues.co.nz/"
        }
      ]
    },
    {
      "id": "conferences-events",
      "name": "Conferences & Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.confer.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.confer.co.nz/"
        }
      ]
    },
    {
      "id": "i-want-orange",
      "name": "I Want Orange",
      "segment": "Event & Entertainment Services",
      "url": "https://iwantorange.com/corporate-events/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://iwantorange.com/corporate-events/"
        }
      ]
    },
    {
      "id": "hot-events",
      "name": "HOT Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.hotevents.co.nz/what-we-do/conferences",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.hotevents.co.nz/what-we-do/conferences"
        }
      ]
    },
    {
      "id": "only-events",
      "name": "Only Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.onlyevents.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.onlyevents.co.nz/"
        }
      ]
    },
    {
      "id": "qt-event-management",
      "name": "QT Event Management",
      "segment": "Event & Entertainment Services",
      "url": "https://www.qteventmanagement.co.nz/conference-management",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.qteventmanagement.co.nz/conference-management"
        }
      ]
    },
    {
      "id": "pacific-conferences-events",
      "name": "Pacific Conferences & Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.pacificevents.co.nz/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.pacificevents.co.nz/"
        }
      ]
    },
    {
      "id": "stagedge",
      "name": "Stagedge",
      "segment": "Event & Entertainment Services",
      "url": "https://www.stagedge.com/services/production",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.stagedge.com/services/production"
        }
      ]
    },
    {
      "id": "black-diamond-event-production",
      "name": "Black Diamond Event Production",
      "segment": "Event & Entertainment Services",
      "url": "https://blackdiamondep.com/services/corporate-event-production/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://blackdiamondep.com/services/corporate-event-production/"
        }
      ]
    },
    {
      "id": "knock-out-productions",
      "name": "Knock Out Productions",
      "segment": "Event & Entertainment Services",
      "url": "https://www.knockout.productions/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.knockout.productions/"
        }
      ]
    },
    {
      "id": "series-group",
      "name": "Series Group",
      "segment": "Event & Entertainment Services",
      "url": "https://seriesgroup.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://seriesgroup.com/"
        }
      ]
    },
    {
      "id": "fm-a",
      "name": "FM&A",
      "segment": "Event & Entertainment Services",
      "url": "https://fmaevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://fmaevents.com/"
        }
      ]
    },
    {
      "id": "8-stratton-events",
      "name": "8 Stratton Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.8stratton.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.8stratton.com/"
        }
      ]
    },
    {
      "id": "indigo-live",
      "name": "Indigo Live",
      "segment": "Event & Entertainment Services",
      "url": "https://sf.indigolive.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://sf.indigolive.com/"
        }
      ]
    },
    {
      "id": "events-by-indya",
      "name": "Events by Indya",
      "segment": "Event & Entertainment Services",
      "url": "https://eventsbyindya.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://eventsbyindya.com/"
        }
      ]
    },
    {
      "id": "pepper-event-productions",
      "name": "Pepper Event Productions",
      "segment": "Event & Entertainment Services",
      "url": "https://www.peppereventproductions.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.peppereventproductions.com/"
        }
      ]
    },
    {
      "id": "effortless-events",
      "name": "Effortless Events",
      "segment": "Event & Entertainment Services",
      "url": "https://effortless-events.com/corporate/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://effortless-events.com/corporate/"
        }
      ]
    },
    {
      "id": "andrew-roby-events",
      "name": "Andrew Roby Events",
      "segment": "Event & Entertainment Services",
      "url": "https://andrewrobyevents.com/corporate-events/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://andrewrobyevents.com/corporate-events/"
        }
      ]
    },
    {
      "id": "max-av-production",
      "name": "Max AV Production",
      "segment": "Event & Entertainment Services",
      "url": "https://maxavp.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://maxavp.com/"
        }
      ]
    },
    {
      "id": "volume-eventz",
      "name": "Volume Eventz",
      "segment": "Event & Entertainment Services",
      "url": "https://www.volumeeventz.com/what-we-do-v2",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.volumeeventz.com/what-we-do-v2"
        }
      ]
    },
    {
      "id": "greystone-design-co",
      "name": "Greystone Design Co.",
      "segment": "Event & Entertainment Services",
      "url": "https://www.greystonevents.com/corporate-event-production.html",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.greystonevents.com/corporate-event-production.html"
        }
      ]
    },
    {
      "id": "hawk-solutions-media-event-agency",
      "name": "Hawk Solutions Media Event Agency",
      "segment": "Event & Entertainment Services",
      "url": "https://www.hsmea.com/index.html",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.hsmea.com/index.html"
        }
      ]
    },
    {
      "id": "event-southwest",
      "name": "Event Southwest",
      "segment": "Event & Entertainment Services",
      "url": "https://www.eventsouthwest.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.eventsouthwest.com/"
        }
      ]
    },
    {
      "id": "brilliant-events",
      "name": "Brilliant Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.brillianteventsinc.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.brillianteventsinc.com/"
        }
      ]
    },
    {
      "id": "meyerpro",
      "name": "MeyerPro",
      "segment": "Event & Entertainment Services",
      "url": "https://meyerproinc.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://meyerproinc.com/"
        }
      ]
    },
    {
      "id": "event-experience",
      "name": "Event Experience",
      "segment": "Event & Entertainment Services",
      "url": "https://www.eventexperience.com/services/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.eventexperience.com/services/"
        }
      ]
    },
    {
      "id": "treadway-events",
      "name": "Treadway Events",
      "segment": "Event & Entertainment Services",
      "url": "https://treadwayevents.com/service-areas/corporate-event-planner-seattle/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://treadwayevents.com/service-areas/corporate-event-planner-seattle/"
        }
      ]
    },
    {
      "id": "harbor-light-events",
      "name": "Harbor Light Events",
      "segment": "Event & Entertainment Services",
      "url": "https://www.harborlightevents.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.harborlightevents.com/"
        }
      ]
    },
    {
      "id": "corporate-entertainment-professionals",
      "name": "Corporate Entertainment Professionals",
      "segment": "Event & Entertainment Services",
      "url": "https://www.the-cep.com/",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.the-cep.com/"
        }
      ]
    },
    {
      "id": "royal-av-solutions",
      "name": "Royal AV Solutions",
      "segment": "Event & Entertainment Services",
      "url": "https://www.royalavsolutions.com/about",
      "description": "",
      "sources": [
        {
          "name": "Category evidence",
          "url": "https://www.royalavsolutions.com/about"
        }
      ]
    }
  ],
  "answers": [
    {
      "group": "In this industry",
      "id": "answer-event-production-equipment",
      "question": "Does an equipment item describe a full event-production engagement?",
      "text": "Encore describes full production through creative alignment, planning, technical integration, show direction and onsite execution. Specify which work accompanies the equipment in the proposed offer. An image of a projector or stage light alone does not explain the crew, design or management scope being commissioned.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-event-production-equipment",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Does an equipment item describe a full event-production engagement? Encore describes full production through creative alignment, planning, technical integration, show direction and onsite execution. Specify which work accompanies the equipment in the proposed offer. An image of a projector or stage light alone does not explain the crew, design or management scope being commissioned.  Source: https://www.encoreglobal.com/what-we-do/production-services/ Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-event-production-equipment",
      "source_url": "https://www.encoreglobal.com/what-we-do/production-services/"
    },
    {
      "group": "In this industry",
      "id": "answer-event-hybrid-delivery",
      "question": "What should a hybrid-event offer clarify for remote attendees?",
      "text": "Encore's event-technology offering includes broadcast systems, digital platforms and connectivity alongside room audio and video. Explain which delivery paths and support the proposed event includes. A well-equipped physical room does not by itself describe the remote viewing experience, and a platform demonstration is not evidence of actual audience engagement.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-event-hybrid-delivery",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. What should a hybrid-event offer clarify for remote attendees? Encore's event-technology offering includes broadcast systems, digital platforms and connectivity alongside room audio and video. Explain which delivery paths and support the proposed event includes. A well-equipped physical room does not by itself describe the remote viewing experience, and a platform demonstration is not evidence of actual audience engagement.  Source: https://www.encoreglobal.com/what-we-do/event-technology/ Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-event-hybrid-delivery",
      "source_url": "https://www.encoreglobal.com/what-we-do/event-technology/"
    },
    {
      "group": "In this industry",
      "id": "answer-event-booked-overtime",
      "question": "Can an hourly venue booking be treated as a fixed invoice regardless of time used?",
      "text": "Peerspace says overtime can apply before the booked start or after the booked end, with the host's applicable rate and later collection. Make the scheduled access and extension terms clear before booking. Setup, the event and pack-down should be planned within the agreed scope rather than assuming that extra time is automatically included.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-event-booked-overtime",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Can an hourly venue booking be treated as a fixed invoice regardless of time used? Peerspace says overtime can apply before the booked start or after the booked end, with the host's applicable rate and later collection. Make the scheduled access and extension terms clear before booking. Setup, the event and pack-down should be planned within the agreed scope rather than assuming that extra time is automatically included.  Source: https://support.peerspace.com/en/articles/10119193-how-does-overtime-work Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-event-booked-overtime",
      "source_url": "https://support.peerspace.com/en/articles/10119193-how-does-overtime-work"
    },
    {
      "group": "In this industry",
      "id": "answer-event-cleaning-hourly",
      "question": "Why should a venue quote identify a cleaning fee separately from its hourly rate?",
      "text": "Peerspace allows a host to set a flat cleaning fee separately from hourly pricing, charged on top of the booking cost regardless of duration. Show the relevant fee in the offer's total scope. A short booking and a longer booking can therefore have different effective baskets without the hourly rate itself changing.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-event-cleaning-hourly",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Why should a venue quote identify a cleaning fee separately from its hourly rate? Peerspace allows a host to set a flat cleaning fee separately from hourly pricing, charged on top of the booking cost regardless of duration. Show the relevant fee in the offer's total scope. A short booking and a longer booking can therefore have different effective baskets without the hourly rate itself changing.  Source: https://support.peerspace.com/en/articles/10119346-how-do-i-charge-a-cleaning-fee-when-guests-book-my-space Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-event-cleaning-hourly",
      "source_url": "https://support.peerspace.com/en/articles/10119346-how-do-i-charge-a-cleaning-fee-when-guests-book-my-space"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-median-aov",
      "question": "What is the average order value benchmark for Event & Entertainment Services?",
      "text": "The median account AOV for Event & Entertainment Services is $74.06 USD. This is the middle account-level average order value in the benchmark.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-median-aov",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. What is the average order value benchmark for Event & Entertainment Services? The median account AOV for Event & Entertainment Services is $74.06 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-median-aov",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-range",
      "question": "What is the typical AOV range in Event & Entertainment Services?",
      "text": "The middle 50% of account AOVs runs from $38.88 to $145.41 USD. This is the interquartile range, not the minimum and maximum.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-aov-range",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. What is the typical AOV range in Event & Entertainment Services? The middle 50% of account AOVs runs from $38.88 to $145.41 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-aov-range",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-lower-quartile-aov",
      "question": "What is the lower-quartile AOV?",
      "text": "The 25th-percentile account AOV is $38.88 USD. It marks the lower edge of the middle 50% of this distribution.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-lower-quartile-aov",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. What is the lower-quartile AOV? The 25th-percentile account AOV is $38.88 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-lower-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-upper-quartile-aov",
      "question": "What is the upper-quartile AOV?",
      "text": "The 75th-percentile account AOV is $145.41 USD. It marks the upper edge of the middle 50%, not a performance target.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-upper-quartile-aov",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. What is the upper-quartile AOV? The 75th-percentile account AOV is $145.41 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-upper-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-calculation",
      "question": "What does this AOV benchmark show?",
      "text": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-aov-calculation",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-aov-calculation",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-median-or-mean",
      "question": "Is this the mean AOV across all orders?",
      "text": "No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-median-or-mean",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-median-or-mean",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-period",
      "question": "When was this benchmark snapshot read?",
      "text": "The snapshot was read on 11 October 2026.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-benchmark-period",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-benchmark-period",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-coverage",
      "question": "Which industry or subcategory does this benchmark cover?",
      "text": "This benchmark covers Event & Entertainment Services classifications at the industry root and its subcategories. It is an aggregated advertising-data benchmark, not a census of all businesses.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-benchmark-coverage",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Which industry or subcategory does this benchmark cover? This benchmark covers Event & Entertainment Services classifications at the industry root and its subcategories. It is an aggregated advertising-data benchmark, not a census of all businesses. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-benchmark-coverage",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-compare-aov",
      "question": "How can I compare my AOV with this benchmark?",
      "text": "Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-compare-aov",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-compare-aov",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-aov-performance",
      "question": "Does an above-median AOV mean better advertising performance?",
      "text": "The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-aov-performance",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/event-entertainment-services#benchmark Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-aov-performance",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#benchmark"
    },
    {
      "group": "Use this research",
      "id": "answer-download-research",
      "question": "Can I download this industry research?",
      "text": "The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-download-research",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/event-entertainment-services#reuse Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-download-research",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#reuse"
    },
    {
      "group": "Use this research",
      "id": "answer-cite-research",
      "question": "How should I cite a finding from this page?",
      "text": "Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/event-entertainment-services#answer-cite-research",
      "citation": "Madgicx Research & Labs. Event & Entertainment Services. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/event-entertainment-services#reuse Answer: https://madgicx.com/labs/industries/event-entertainment-services#answer-cite-research",
      "source_url": "https://madgicx.com/labs/industries/event-entertainment-services#reuse"
    }
  ]
}
