{
  "name": "Commercial Gym Memberships",
  "edition_label": "October 2026",
  "edition_updated_at": "2026-10-11",
  "slug": "commercial-gym-memberships",
  "kind": "subcategory",
  "parent_slug": "fitness-sports-services",
  "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships",
  "scope": "Category research. Verified account AOV aggregate supplied separately.",
  "directory_status": "deferred",
  "page_readiness": "published",
  "directory_notice": null,
  "benchmark": {
    "status": "verified_aggregate",
    "slug": "commercial-gym-memberships",
    "parent_slug": "fitness-sports-services",
    "cohort_scope": "exact_child",
    "median_aov_usd": 25.83,
    "p25_aov_usd": 8.58,
    "p75_aov_usd": 97.62,
    "metric_window": null,
    "scope_label": "Equal-weight AOV benchmark",
    "methodology": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
    "read_at": "2026-10-11T14:08:10.186824+00:00",
    "period_label": "Dated snapshot",
    "citation": "Madgicx Research & Labs. Commercial Gym Memberships account AOV: median $25.83; middle 50% $8.58 to $97.62. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark",
    "source": {
      "name": "Madgicx Research & Labs",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    }
  },
  "metric_definitions": [],
  "metric_definitions_scope": "Definitions only; no ACV, MRR or ARPU benchmark or measured correlation is supplied.",
  "brands": null,
  "answers": [
    {
      "group": "In this category",
      "id": "answer-caf1-commercial-gym-memberships-1",
      "question": "What should a gym membership page make easy to find?",
      "text": "Show the membership duration, included access, renewal path and cancellation instructions in plain language. HFA says an agreement record should specify rights, responsibilities, duration, renewal and cancellation.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-1",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What should a gym membership page make easy to find? Show the membership duration, included access, renewal path and cancellation instructions in plain language. HFA says an agreement record should specify rights, responsibilities, duration, renewal and cancellation.  Source: https://www.healthandfitness.org/are-your-gyms-contracts-in-shape/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-1",
      "source_url": "https://www.healthandfitness.org/are-your-gyms-contracts-in-shape/"
    },
    {
      "group": "In this category",
      "id": "answer-caf1-commercial-gym-memberships-2",
      "question": "Can a national article define my gym’s cancellation rules?",
      "text": "No. HFA notes that club-contract requirements vary by state, so a gym should present its own current agreement and applicable instructions instead of borrowing a generic policy.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-2",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. Can a national article define my gym’s cancellation rules? No. HFA notes that club-contract requirements vary by state, so a gym should present its own current agreement and applicable instructions instead of borrowing a generic policy.  Source: https://www.healthandfitness.org/are-your-gyms-contracts-in-shape/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-2",
      "source_url": "https://www.healthandfitness.org/are-your-gyms-contracts-in-shape/"
    },
    {
      "group": "In this category",
      "id": "answer-caf1-commercial-gym-memberships-3",
      "question": "Why keep the membership agreement available after sign-up?",
      "text": "It lets members check the terms they actually accepted, including duration and how to renew or cancel. HFA recommends giving new members a copy for that practical reason.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-3",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. Why keep the membership agreement available after sign-up? It lets members check the terms they actually accepted, including duration and how to renew or cancel. HFA recommends giving new members a copy for that practical reason.  Source: https://www.healthandfitness.org/are-your-gyms-contracts-in-shape/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-3",
      "source_url": "https://www.healthandfitness.org/are-your-gyms-contracts-in-shape/"
    },
    {
      "group": "In this category",
      "id": "answer-caf1-commercial-gym-memberships-4",
      "question": "What belongs in a trial-to-membership comparison?",
      "text": "Show the actual trial terms and whether billing renews automatically after it. The FTC advises prospective gym members to check those conditions before sign-up; do not imply that every trial has the same rule.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-4",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What belongs in a trial-to-membership comparison? Show the actual trial terms and whether billing renews automatically after it. The FTC advises prospective gym members to check those conditions before sign-up; do not imply that every trial has the same rule.  Source: https://consumer.ftc.gov/consumer-alerts/2025/08/la-fitness-made-it-difficult-people-cancel-gym-memberships-ftc-says Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-caf1-commercial-gym-memberships-4",
      "source_url": "https://consumer.ftc.gov/consumer-alerts/2025/08/la-fitness-made-it-difficult-people-cancel-gym-memberships-ftc-says"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-median-aov",
      "question": "What is the average order value benchmark for Commercial Gym Memberships?",
      "text": "The median account AOV for Commercial Gym Memberships is $25.83 USD. This is the middle account-level average order value in the benchmark.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-median-aov",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What is the average order value benchmark for Commercial Gym Memberships? The median account AOV for Commercial Gym Memberships is $25.83 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-median-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-range",
      "question": "What is the typical AOV range in Commercial Gym Memberships?",
      "text": "The middle 50% of account AOVs runs from $8.58 to $97.62 USD. This is the interquartile range, not the minimum and maximum.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-aov-range",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What is the typical AOV range in Commercial Gym Memberships? The middle 50% of account AOVs runs from $8.58 to $97.62 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-aov-range",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-lower-quartile-aov",
      "question": "What is the lower-quartile AOV?",
      "text": "The 25th-percentile account AOV is $8.58 USD. It marks the lower edge of the middle 50% of this distribution.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-lower-quartile-aov",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What is the lower-quartile AOV? The 25th-percentile account AOV is $8.58 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-lower-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-upper-quartile-aov",
      "question": "What is the upper-quartile AOV?",
      "text": "The 75th-percentile account AOV is $97.62 USD. It marks the upper edge of the middle 50%, not a performance target.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-upper-quartile-aov",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What is the upper-quartile AOV? The 75th-percentile account AOV is $97.62 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-upper-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-calculation",
      "question": "What does this AOV benchmark show?",
      "text": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-aov-calculation",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-aov-calculation",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-median-or-mean",
      "question": "Is this the mean AOV across all orders?",
      "text": "No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-median-or-mean",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-median-or-mean",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-period",
      "question": "When was this benchmark snapshot read?",
      "text": "The snapshot was read on 11 October 2026.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-benchmark-period",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-benchmark-period",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-coverage",
      "question": "Which industry or subcategory does this benchmark cover?",
      "text": "This benchmark covers exact Commercial Gym Memberships classifications under Fitness & Sports Services. It excludes the parent industry and sibling subcategories.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-benchmark-coverage",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. Which industry or subcategory does this benchmark cover? This benchmark covers exact Commercial Gym Memberships classifications under Fitness & Sports Services. It excludes the parent industry and sibling subcategories. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-benchmark-coverage",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-compare-aov",
      "question": "How can I compare my AOV with this benchmark?",
      "text": "Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-compare-aov",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-compare-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-aov-performance",
      "question": "Does an above-median AOV mean better advertising performance?",
      "text": "The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-aov-performance",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-aov-performance",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#benchmark"
    },
    {
      "group": "Use this research",
      "id": "answer-download-research",
      "question": "Can I download this industry research?",
      "text": "The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-download-research",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#reuse Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-download-research",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#reuse"
    },
    {
      "group": "Use this research",
      "id": "answer-cite-research",
      "question": "How should I cite a finding from this page?",
      "text": "Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-cite-research",
      "citation": "Madgicx Research & Labs. Commercial Gym Memberships. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#reuse Answer: https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#answer-cite-research",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/commercial-gym-memberships#reuse"
    }
  ]
}