{
  "name": "Mobile Fitness Services",
  "edition_label": "October 2026",
  "edition_updated_at": "2026-10-11",
  "slug": "mobile-fitness-services",
  "kind": "subcategory",
  "parent_slug": "fitness-sports-services",
  "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services",
  "scope": "Category research. Verified account AOV aggregate supplied separately.",
  "directory_status": "deferred",
  "page_readiness": "published",
  "directory_notice": null,
  "benchmark": {
    "status": "verified_aggregate",
    "slug": "mobile-fitness-services",
    "parent_slug": "fitness-sports-services",
    "cohort_scope": "exact_child",
    "median_aov_usd": 48.35,
    "p25_aov_usd": 30.14,
    "p75_aov_usd": 72.2,
    "metric_window": null,
    "scope_label": "Equal-weight AOV benchmark",
    "methodology": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
    "read_at": "2026-10-11T14:08:10.186824+00:00",
    "period_label": "Dated snapshot",
    "citation": "Madgicx Research & Labs. Mobile Fitness Services account AOV: median $48.35; middle 50% $30.14 to $72.20. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark",
    "source": {
      "name": "Madgicx Research & Labs",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    }
  },
  "metric_definitions": [],
  "metric_definitions_scope": "Definitions only; no ACV, MRR or ARPU benchmark or measured correlation is supplied.",
  "brands": null,
  "answers": [
    {
      "group": "In this category",
      "id": "answer-caf1-mobile-fitness-services-1",
      "question": "What should an at-home training inquiry include?",
      "text": "Ask where the session will happen and what equipment is already available. ACE recommends checking home equipment before adapting a session to that setting.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-1",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What should an at-home training inquiry include? Ask where the session will happen and what equipment is already available. ACE recommends checking home equipment before adapting a session to that setting.  Source: https://www.acefitness.org/resources/pros/expert-articles/7504/tips-for-in-home-training/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-1",
      "source_url": "https://www.acefitness.org/resources/pros/expert-articles/7504/tips-for-in-home-training/"
    },
    {
      "group": "In this category",
      "id": "answer-caf1-mobile-fitness-services-2",
      "question": "Is mobile training always an in-person house call?",
      "text": "No. Describe whether the offer is a visit, live remote session or another clearly defined format. ACE’s in-home guidance addresses virtual sessions, so the format should never be assumed from the word mobile.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-2",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. Is mobile training always an in-person house call? No. Describe whether the offer is a visit, live remote session or another clearly defined format. ACE’s in-home guidance addresses virtual sessions, so the format should never be assumed from the word mobile.  Source: https://www.acefitness.org/resources/pros/expert-articles/7504/tips-for-in-home-training/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-2",
      "source_url": "https://www.acefitness.org/resources/pros/expert-articles/7504/tips-for-in-home-training/"
    },
    {
      "group": "In this category",
      "id": "answer-caf1-mobile-fitness-services-3",
      "question": "How should a trainer prepare a home session?",
      "text": "Check the usable space and equipment with the client and plan the session around that actual setting. ACE highlights both the exercise area and available home tools.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-3",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. How should a trainer prepare a home session? Check the usable space and equipment with the client and plan the session around that actual setting. ACE highlights both the exercise area and available home tools.  Source: https://www.acefitness.org/resources/pros/expert-articles/7504/tips-for-in-home-training/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-3",
      "source_url": "https://www.acefitness.org/resources/pros/expert-articles/7504/tips-for-in-home-training/"
    },
    {
      "group": "In this category",
      "id": "answer-caf1-mobile-fitness-services-4",
      "question": "What should the booking page say about live video?",
      "text": "If offered, say whether it is a live session or a recording and whether feedback is part of it. ACE distinguishes synchronous, asynchronous, one-way and two-way remote fitness formats.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-4",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What should the booking page say about live video? If offered, say whether it is a live session or a recording and whether feedback is part of it. ACE distinguishes synchronous, asynchronous, one-way and two-way remote fitness formats.  Source: https://www.acefitness.org/resources/pros/expert-articles/7653/delivery-options-for-group-fitness/ Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-caf1-mobile-fitness-services-4",
      "source_url": "https://www.acefitness.org/resources/pros/expert-articles/7653/delivery-options-for-group-fitness/"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-median-aov",
      "question": "What is the average order value benchmark for Mobile Fitness Services?",
      "text": "The median account AOV for Mobile Fitness Services is $48.35 USD. This is the middle account-level average order value in the benchmark.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-median-aov",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What is the average order value benchmark for Mobile Fitness Services? The median account AOV for Mobile Fitness Services is $48.35 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-median-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-range",
      "question": "What is the typical AOV range in Mobile Fitness Services?",
      "text": "The middle 50% of account AOVs runs from $30.14 to $72.20 USD. This is the interquartile range, not the minimum and maximum.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-aov-range",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What is the typical AOV range in Mobile Fitness Services? The middle 50% of account AOVs runs from $30.14 to $72.20 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-aov-range",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-lower-quartile-aov",
      "question": "What is the lower-quartile AOV?",
      "text": "The 25th-percentile account AOV is $30.14 USD. It marks the lower edge of the middle 50% of this distribution.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-lower-quartile-aov",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What is the lower-quartile AOV? The 25th-percentile account AOV is $30.14 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-lower-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-upper-quartile-aov",
      "question": "What is the upper-quartile AOV?",
      "text": "The 75th-percentile account AOV is $72.20 USD. It marks the upper edge of the middle 50%, not a performance target.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-upper-quartile-aov",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What is the upper-quartile AOV? The 75th-percentile account AOV is $72.20 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-upper-quartile-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Read the benchmark",
      "id": "answer-aov-calculation",
      "question": "What does this AOV benchmark show?",
      "text": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-aov-calculation",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-aov-calculation",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-median-or-mean",
      "question": "Is this the mean AOV across all orders?",
      "text": "No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-median-or-mean",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-median-or-mean",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-period",
      "question": "When was this benchmark snapshot read?",
      "text": "The snapshot was read on 11 October 2026.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-benchmark-period",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-benchmark-period",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-benchmark-coverage",
      "question": "Which industry or subcategory does this benchmark cover?",
      "text": "This benchmark covers exact Mobile Fitness Services classifications under Fitness & Sports Services. It excludes the parent industry and sibling subcategories.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-benchmark-coverage",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. Which industry or subcategory does this benchmark cover? This benchmark covers exact Mobile Fitness Services classifications under Fitness & Sports Services. It excludes the parent industry and sibling subcategories. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-benchmark-coverage",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-compare-aov",
      "question": "How can I compare my AOV with this benchmark?",
      "text": "Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-compare-aov",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-compare-aov",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Put it in context",
      "id": "answer-aov-performance",
      "question": "Does an above-median AOV mean better advertising performance?",
      "text": "The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.",
      "context": "USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-aov-performance",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-aov-performance",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#benchmark"
    },
    {
      "group": "Use this research",
      "id": "answer-download-research",
      "question": "Can I download this industry research?",
      "text": "The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-download-research",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#reuse Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-download-research",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#reuse"
    },
    {
      "group": "Use this research",
      "id": "answer-cite-research",
      "question": "How should I cite a finding from this page?",
      "text": "Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-cite-research",
      "citation": "Madgicx Research & Labs. Mobile Fitness Services. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#reuse Answer: https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#answer-cite-research",
      "source_url": "https://madgicx.com/labs/industries/fitness-sports-services/mobile-fitness-services#reuse"
    }
  ]
}
