{
  "name": "Security Installation Services",
  "edition_label": "October 2026",
  "edition_updated_at": "2026-10-11",
  "slug": "security-installation-services",
  "kind": "subcategory",
  "parent_slug": "home-local-services",
  "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services",
  "scope": "Category research. Parent-industry AOV benchmark shown as a separate reference.",
  "directory_status": "deferred",
  "page_readiness": "published",
  "directory_notice": null,
  "benchmark": {
    "status": "unavailable_insufficient_cohort",
    "slug": "security-installation-services",
    "parent_slug": "home-local-services",
    "cohort_scope": "exact_child",
    "median_aov_usd": null,
    "p25_aov_usd": null,
    "p75_aov_usd": null,
    "metric_window": null,
    "scope_label": "The exact category cohort does not support a publishable AOV aggregate.",
    "methodology": "No publishable AOV benchmark is available for this category. Parent and sibling benchmarks are not substituted.",
    "read_at": "2026-10-11T14:09:00.921050+00:00",
    "period_label": "No publishable aggregate",
    "citation": "Madgicx Research & Labs. Security Installation Services: no publishable AOV benchmark. The exact category cohort does not support a publishable AOV aggregate. Status reviewed 2026-10-11T14:09:00.921050+00:00. https://madgicx.com/labs/industries/home-local-services/security-installation-services#benchmark",
    "source": {
      "name": "Madgicx Research & Labs",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#benchmark"
    }
  },
  "metric_definitions": [],
  "metric_definitions_scope": "Definitions only; no ACV, MRR or ARPU benchmark or measured correlation is supplied.",
  "brands": null,
  "answers": [
    {
      "group": "In this category",
      "id": "answer-hadv1-security-installation-services-q1",
      "question": "What must an installation offer separate from monthly monitoring?",
      "text": "The US FTC asks shoppers to compare installation price, monitoring cost and monitoring contract duration. Put these distinct charges and commitments in the offer; an upfront installation amount is not total contract value.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q1",
      "citation": "Madgicx Research & Labs. Security Installation Services. What must an installation offer separate from monthly monitoring? The US FTC asks shoppers to compare installation price, monitoring cost and monitoring contract duration. Put these distinct charges and commitments in the offer; an upfront installation amount is not total contract value.  Source: https://consumer.ftc.gov/articles/how-avoid-scams-when-you-shop-home-security-system Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q1",
      "source_url": "https://consumer.ftc.gov/articles/how-avoid-scams-when-you-shop-home-security-system"
    },
    {
      "group": "In this category",
      "id": "answer-hadv1-security-installation-services-q2",
      "question": "How should subcontracted alarm installation change lead routing?",
      "text": "The FTC notes that installation and monitoring may be subcontracted to different companies. Identify the party taking the appointment and delivering each service before treating a lead as the advertiser's completed installation.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q2",
      "citation": "Madgicx Research & Labs. Security Installation Services. How should subcontracted alarm installation change lead routing? The FTC notes that installation and monitoring may be subcontracted to different companies. Identify the party taking the appointment and delivering each service before treating a lead as the advertiser's completed installation.  Source: https://consumer.ftc.gov/articles/how-avoid-scams-when-you-shop-home-security-system Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q2",
      "source_url": "https://consumer.ftc.gov/articles/how-avoid-scams-when-you-shop-home-security-system"
    },
    {
      "group": "In this category",
      "id": "answer-hadv1-security-installation-services-q3",
      "question": "Which site conditions matter before a security-installation lead is dispatch-ready?",
      "text": "ADT's cited US residential contract describes premises access, drilling, electrical outlets and compatible internet where applicable. Use the applicable installation requirements to qualify the appointment; these ADT terms do not apply automatically to other providers.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q3",
      "citation": "Madgicx Research & Labs. Security Installation Services. Which site conditions matter before a security-installation lead is dispatch-ready? ADT's cited US residential contract describes premises access, drilling, electrical outlets and compatible internet where applicable. Use the applicable installation requirements to qualify the appointment; these ADT terms do not apply automatically to other providers.  Source: https://www.adt.com/about-adt/legal/residential-services-contract Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q3",
      "source_url": "https://www.adt.com/about-adt/legal/residential-services-contract"
    },
    {
      "group": "In this category",
      "id": "answer-hadv1-security-installation-services-q4",
      "question": "Can a service-plan upsell claim every future security-system repair is included?",
      "text": "The cited US residential contract says ADT's Quality Service Plan ties malfunction coverage to the selected tier and excludes wiring and batteries. Describe the actual plan exclusions in the offer and measure the plan purchase separately from installation revenue.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q4",
      "citation": "Madgicx Research & Labs. Security Installation Services. Can a service-plan upsell claim every future security-system repair is included? The cited US residential contract says ADT's Quality Service Plan ties malfunction coverage to the selected tier and excludes wiring and batteries. Describe the actual plan exclusions in the offer and measure the plan purchase separately from installation revenue.  Source: https://www.adt.com/about-adt/legal/residential-services-contract Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-hadv1-security-installation-services-q4",
      "source_url": "https://www.adt.com/about-adt/legal/residential-services-contract"
    },
    {
      "group": "Category research",
      "id": "answer-benchmark-status",
      "question": "Which AOV benchmark is shown?",
      "text": "The reference benchmark is for Home & Local Services.",
      "context": "Parent industry benchmark. Snapshot read 11 October 2026.",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-benchmark-status",
      "citation": "Madgicx Research & Labs. Security Installation Services. Which AOV benchmark is shown? The reference benchmark is for Home & Local Services. Parent industry benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/home-local-services#benchmark Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-benchmark-status",
      "source_url": "https://madgicx.com/labs/industries/home-local-services#benchmark"
    },
    {
      "group": "Use this research",
      "id": "answer-download-research",
      "question": "Can I download this industry research?",
      "text": "The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-download-research",
      "citation": "Madgicx Research & Labs. Security Installation Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/home-local-services/security-installation-services#reuse Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-download-research",
      "source_url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#reuse"
    },
    {
      "group": "Use this research",
      "id": "answer-cite-research",
      "question": "How should I cite a finding from this page?",
      "text": "Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.",
      "context": "",
      "url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-cite-research",
      "citation": "Madgicx Research & Labs. Security Installation Services. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/home-local-services/security-installation-services#reuse Answer: https://madgicx.com/labs/industries/home-local-services/security-installation-services#answer-cite-research",
      "source_url": "https://madgicx.com/labs/industries/home-local-services/security-installation-services#reuse"
    }
  ],
  "parent_benchmark_reference": {
    "scope": "parent_industry",
    "parent_slug": "home-local-services",
    "parent_name": "Home & Local Services",
    "source_url": "https://madgicx.com/labs/industries/home-local-services#benchmark",
    "benchmark": {
      "status": "verified_aggregate",
      "slug": "home-local-services",
      "parent_slug": null,
      "cohort_scope": "root_and_children",
      "median_aov_usd": 102.37,
      "p25_aov_usd": 34.63,
      "p75_aov_usd": 1016.18,
      "metric_window": null,
      "scope_label": "Equal-weight AOV benchmark",
      "methodology": "Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.",
      "read_at": "2026-10-11T14:09:00.921050+00:00",
      "period_label": "Dated snapshot",
      "citation": "Madgicx Research & Labs. Home & Local Services account AOV: median $102.37; middle 50% $34.63 to $1,016.18. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/home-local-services#benchmark",
      "source": {
        "name": "Madgicx Research & Labs",
        "url": "https://madgicx.com/labs/industries/home-local-services#benchmark"
      }
    },
    "citation": "Madgicx Research & Labs. Home & Local Services account AOV: median $102.37; middle 50% $34.63 to $1,016.18. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/home-local-services#benchmark"
  }
}
