# Broadcast News Networks — Meta ads research

Category research. Brand directory deferred.
Edition: October 2026. Page updated: 2026-10-11.

## Parent industry AOV benchmark

Parent industry: News & Information Media

- Median: $29.70 USD
- Middle 50%: $1.00 to $34.64 USD
- Snapshot read: 2026-10-11T14:10:23.508070+00:00

Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.

Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/news-information-media#benchmark)

Citation: Madgicx Research & Labs. News & Information Media account AOV: median $29.70; middle 50% $1.00 to $34.64. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/news-information-media#benchmark

Directory status: deferred. Final brand research and logo placement are pending.

## Research questions

### What should a broadcast-news campaign qualify before promising live-channel access?

CNN's US help ties live TV channels to the viewer's TV package and supported devices, and says not every TV provider supports its app. Verify the advertised route and eligibility. A visit to the watch page does not establish entitled live-channel access.

[Source](https://help.cnn.com/us/Answer/Detail/000001007) · [Answer permalink](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-medianews1-broadcast-news-networks-1)

Citation: Madgicx Research & Labs. Broadcast News Networks. What should a broadcast-news campaign qualify before promising live-channel access? CNN's US help ties live TV channels to the viewer's TV package and supported devices, and says not every TV provider supports its app. Verify the advertised route and eligibility. A visit to the watch page does not establish entitled live-channel access.  Source: https://help.cnn.com/us/Answer/Detail/000001007 Answer: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-medianews1-broadcast-news-networks-1

### Why should a broadcast-news ad distinguish direct and partner subscription routes?

CNN's US help says All Access obtained through Amazon Prime Video does not include live CNN TV channels. Name the advertised subscription route and its actual entitlement. Sharing a plan name does not establish that a partner offer contains the same live-channel access.

[Source](https://help.cnn.com/us/Answer/Detail/000001007) · [Answer permalink](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-medianews1-broadcast-news-networks-3)

Citation: Madgicx Research & Labs. Broadcast News Networks. Why should a broadcast-news ad distinguish direct and partner subscription routes? CNN's US help says All Access obtained through Amazon Prime Video does not include live CNN TV channels. Name the advertised subscription route and its actual entitlement. Sharing a plan name does not establish that a partner offer contains the same live-channel access.  Source: https://help.cnn.com/us/Answer/Detail/000001007 Answer: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-medianews1-broadcast-news-networks-3

### Does connecting a TV provider prove a broadcast campaign won a new subscription?

CNN's US help describes signing in with an existing TV provider to activate channels included in that package. Keep an entitlement connection separate from a confirmed new paid subscription in campaign reporting. A successful provider login alone does not establish incremental subscription revenue.

[Source](https://help.cnn.com/us/Answer/Detail/000001007) · [Answer permalink](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-medianews1-broadcast-news-networks-4)

Citation: Madgicx Research & Labs. Broadcast News Networks. Does connecting a TV provider prove a broadcast campaign won a new subscription? CNN's US help describes signing in with an existing TV provider to activate channels included in that package. Keep an entitlement connection separate from a confirmed new paid subscription in campaign reporting. A successful provider login alone does not establish incremental subscription revenue.  Source: https://help.cnn.com/us/Answer/Detail/000001007 Answer: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-medianews1-broadcast-news-networks-4

### Which AOV benchmark is shown?

The reference benchmark is for News & Information Media.

Parent industry benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-benchmark-status)

Citation: Madgicx Research & Labs. Broadcast News Networks. Which AOV benchmark is shown? The reference benchmark is for News & Information Media. Parent industry benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/news-information-media#benchmark Answer: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-benchmark-status

### Can I download this industry research?

The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#reuse) · [Answer permalink](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-download-research)

Citation: Madgicx Research & Labs. Broadcast News Networks. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#reuse Answer: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-download-research

### How should I cite a finding from this page?

Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#reuse) · [Answer permalink](https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-cite-research)

Citation: Madgicx Research & Labs. Broadcast News Networks. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#reuse Answer: https://madgicx.com/labs/industries/news-information-media/broadcast-news-networks#answer-cite-research
