# Board Games Puzzles — Meta ads research Category research. Brand directory deferred. Edition: October 2026. Page updated: 2026-10-11. ## Account AOV aggregate - Median: $45.99 - Middle 50%: $28.45 to $61.31 - Status: verified_aggregate - Scope: Equal-weight AOV benchmark - Snapshot read: 2026-10-11T14:12:08.001520+00:00 - Period: Dated snapshot Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) Directory status: deferred. Final brand research and logo placement are pending. ## Research questions ### Can a puzzle campaign promise individual replacement pieces for every edition? Ravensburger's UK FAQ says individual pieces cannot be supplied for puzzles under 7,000 pieces and gives conditional large-puzzle routes. Its large-puzzle sections overlap in thresholds. Qualify the edition with support; this page does not establish a universal replacement promise. [Source](https://www.ravensburger.co.uk/en-GB/service/ravensburger-chatbot) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-equipmentsportstoys1-board-games-puzzles-1) Citation: Madgicx Research & Labs. Board Games Puzzles. Can a puzzle campaign promise individual replacement pieces for every edition? Ravensburger's UK FAQ says individual pieces cannot be supplied for puzzles under 7,000 pieces and gives conditional large-puzzle routes. Its large-puzzle sections overlap in thresholds. Qualify the edition with support; this page does not establish a universal replacement promise. Source: https://www.ravensburger.co.uk/en-GB/service/ravensburger-chatbot Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-equipmentsportstoys1-board-games-puzzles-1 ### Why should a puzzle campaign distinguish standard and large-piece editions with the same piece count? Ravensburger's UK FAQ lists different approximate individual-piece sizes for standard and large-piece 500-piece puzzles and warns about variation. Show the exact edition, not just count. Equal piece counts do not establish equal piece dimensions or the buyer's preferred handling size. [Source](https://www.ravensburger.co.uk/en-GB/service/ravensburger-chatbot) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-equipmentsportstoys1-board-games-puzzles-4) Citation: Madgicx Research & Labs. Board Games Puzzles. Why should a puzzle campaign distinguish standard and large-piece editions with the same piece count? Ravensburger's UK FAQ lists different approximate individual-piece sizes for standard and large-piece 500-piece puzzles and warns about variation. Show the exact edition, not just count. Equal piece counts do not establish equal piece dimensions or the buyer's preferred handling size. Source: https://www.ravensburger.co.uk/en-GB/service/ravensburger-chatbot Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-equipmentsportstoys1-board-games-puzzles-4 ### What is the average order value benchmark for Board Games Puzzles? The median account AOV for Board Games Puzzles is $45.99 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-median-aov) Citation: Madgicx Research & Labs. Board Games Puzzles. What is the average order value benchmark for Board Games Puzzles? The median account AOV for Board Games Puzzles is $45.99 USD. This is the middle account-level average order value in the benchmark. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-median-aov ### What is the typical AOV range in Board Games Puzzles? The middle 50% of account AOVs runs from $28.45 to $61.31 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-aov-range) Citation: Madgicx Research & Labs. Board Games Puzzles. What is the typical AOV range in Board Games Puzzles? The middle 50% of account AOVs runs from $28.45 to $61.31 USD. This is the interquartile range, not the minimum and maximum. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-aov-range ### What is the lower-quartile AOV? The 25th-percentile account AOV is $28.45 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-lower-quartile-aov) Citation: Madgicx Research & Labs. Board Games Puzzles. What is the lower-quartile AOV? The 25th-percentile account AOV is $28.45 USD. It marks the lower edge of the middle 50% of this distribution. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-lower-quartile-aov ### What is the upper-quartile AOV? The 75th-percentile account AOV is $61.31 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-upper-quartile-aov) Citation: Madgicx Research & Labs. Board Games Puzzles. What is the upper-quartile AOV? The 75th-percentile account AOV is $61.31 USD. It marks the upper edge of the middle 50%, not a performance target. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-upper-quartile-aov ### What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-aov-calculation) Citation: Madgicx Research & Labs. Board Games Puzzles. What does this AOV benchmark show? Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-aov-calculation ### Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-median-or-mean) Citation: Madgicx Research & Labs. Board Games Puzzles. Is this the mean AOV across all orders? No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-median-or-mean ### When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-benchmark-period) Citation: Madgicx Research & Labs. Board Games Puzzles. When was this benchmark snapshot read? The snapshot was read on 11 October 2026. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-benchmark-period ### Which industry or subcategory does this benchmark cover? This benchmark covers exact Board Games Puzzles classifications under Toys Games & Hobbies. It excludes the parent industry and sibling subcategories. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-benchmark-coverage) Citation: Madgicx Research & Labs. Board Games Puzzles. Which industry or subcategory does this benchmark cover? This benchmark covers exact Board Games Puzzles classifications under Toys Games & Hobbies. It excludes the parent industry and sibling subcategories. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-benchmark-coverage ### How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-compare-aov) Citation: Madgicx Research & Labs. Board Games Puzzles. How can I compare my AOV with this benchmark? Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-compare-aov ### Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-aov-performance) Citation: Madgicx Research & Labs. Board Games Puzzles. Does an above-median AOV mean better advertising performance? The comparison describes position in the account AOV distribution, not profitability. It is not a performance score. USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#benchmark Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-aov-performance ### Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#reuse) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-download-research) Citation: Madgicx Research & Labs. Board Games Puzzles. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#reuse Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-download-research ### How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. [Source](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#reuse) · [Answer permalink](https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-cite-research) Citation: Madgicx Research & Labs. Board Games Puzzles. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope. Source: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#reuse Answer: https://madgicx.com/labs/industries/toys-games-hobbies/board-games-puzzles#answer-cite-research