$24.41
Average order value
Median account AOV · USD
$12.20 to $42.00Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Media & Entertainment248 / 530
Madgicx Research & Labs
Publishing Houses
Median account AOV: $24.41 USD.
MADGICX / LABSINDUSTRY RESEARCH
Category benchmark
USD · Account AOVEnter your average order value to see where it sits.
Within Media & Entertainment
More in this industry. 5
Questions, answered.AOV, context & using this research16 answers
In this category
What should publishing-house ads verify when one title has multiple formats?
Penguin Random House's 2015 US-domain catalog documentation assigns different ISBNs to different editions and formats. Match the featured edition and destination rather than treating the work's name as sufficient. A paperback offer should not silently resolve to an ebook or audiobook.
Why should title-level browsing and edition-level purchase reporting be distinct?
PRH's 2015 US-domain documentation groups a work's editions under a Work ID and uses works for book browsing. Keep broad title interest separate from the purchased edition in campaign reporting. A work-level click does not establish which format was bought.
Can a publisher use a work-level on-sale date for every edition launch?
PRH's 2015 US-domain documentation derives a work's on-sale date from its earliest edition. Verify the promoted edition's release date before calling it a new launch. An older work-level date does not establish availability of a newly advertised format.
What should a publisher check when a campaign filters books by format?
PRH's 2015 US-domain documentation recommends edition-level data for some format filters and notes that multiple ebooks can share a work. Check the exact format and edition in the advertised catalog. A format label alone may not identify a unique purchasable offer.
Read the benchmark
What is the average order value benchmark for Publishing Houses?
The median account AOV for Publishing Houses is $24.41 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the typical AOV range in Publishing Houses?
The middle 50% of account AOVs runs from $12.20 to $42.00 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the lower-quartile AOV?
The 25th-percentile account AOV is $12.20 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the upper-quartile AOV?
The 75th-percentile account AOV is $42.00 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What does this AOV benchmark show?
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Put it in context
Is this the mean AOV across all orders?
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
When was this benchmark snapshot read?
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Which industry or subcategory does this benchmark cover?
This benchmark covers exact Publishing Houses classifications under Media & Entertainment. It excludes the parent industry and sibling subcategories.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
How can I compare my AOV with this benchmark?
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Does an above-median AOV mean better advertising performance?
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Use this research
Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
How should I cite a finding from this page?
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
Keep exploring
Connected industries.
Behind the numbers
Small print.
Clear boundaries.
Benchmark scope
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.