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Average order value by industry

Explore account AOV benchmarks and category research.

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Pink cream-like ribbon held in a curved glass sculpture02Beauty & Personal CareMeta ads AOV benchmark
Brand directory
19 subcategories
Illuminated LED facial treatment maskAOV benchmark ↗
Advanced Skincare Services
Professional hair clipper and combAOV benchmark ↗
Barber Shops
Skincare gift set in a satin-lined boxAOV benchmark ↗
Beauty Gifts & Sets
Beauty delivery carton with refill productsAOV benchmark ↗
Beauty Subscription Services
Body lotion bottle and soapAOV benchmark ↗
Body Care Grooming
Serum bottle and suspended dropletAOV benchmark ↗
Facial Skincare
Faceted amber perfume bottleAOV benchmark ↗
Fragrances & Scents
Salon wax vessel and waxing spatulaAOV benchmark ↗
Hair Removal Salons
Haircare bottle and flowing hair strandAOV benchmark ↗
Haircare Products
Lash fan and professional tweezersAOV benchmark ↗
Lash & Brow Salons
Rose lipstick and pigment strokeAOV benchmark ↗
Makeup Cosmetics
Safety razor and grooming serumAOV benchmark ↗
Men Grooming Products
Nail polish bottle and lacquer brushAOV benchmark ↗
Nail Salon Services
Electric toothbrush and toothpaste swirlAOV benchmark ↗
Oral Care Products
Professional makeup brush collectionAOV benchmark ↗
Professional Beauty Supplies
Salon hair dryer and styling brushAOV benchmark ↗
Salon Hair Services
Facial treatment bed and salon lampAOV benchmark ↗
Skincare Services
Portable professional beauty caseParent AOV reference ↗
Mobile Beauty Services
Miniature skincare bottles in a travel pouchParent AOV reference ↗
Travel Size Beauty
Clear green sphere cradled by two pearl-white sculptural forms05Healthcare & WellnessMeta ads AOV benchmark
Brand directory
10 subcategories
A sage consultation chair, folded ivory linens and pleated paper fan sit on an oval stone platform.AOV benchmark ↗
Alternative Medicine Services
An ivory ceramic tooth-shaped model and round dental mirror sit on a sage tray in front of a frosted arch.AOV benchmark ↗
Dental Care Services
Empty capped glass tubes in an aluminum rack sit beside a sealed pouch and blank folded paper on dark stone.AOV benchmark ↗
Medical Testing Diagnostics
An empty sage armchair sits beside a stone table with a closed laptop in front of a ribbed textile panel.AOV benchmark ↗
Mental Health Services
An empty sage therapy bench with a folded green resistance band and cork block on an ivory platform.AOV benchmark ↗
Physical Therapy Rehab
An empty consultation desk with sage chairs, a blank ivory book and frosted partition on a dark stone platform.AOV benchmark ↗
Specialty Medical Services
A blank dark tablet, cylindrical webcam and curved mint desk lamp on an oval green stone platform.AOV benchmark ↗
Telemedicine Services
Olive metal spectacles, a closed white lens case and a clear round lens on three green stone plinths.AOV benchmark ↗
Vision Care Services
Two empty sage chairs around a stone table with a closed folio, blank cards and folded linen on an ivory platform.AOV benchmark ↗
Weight Management Clinics
A curved sage reception desk behind a blank ivory envelope, dark tablet and coiled stethoscope on a green stone platform.Parent AOV reference ↗
Primary Care Clinics
Three stacked translucent violet glass blocks09Software & Technology PlatformsMeta ads AOV benchmark
Brand directory
13 subcategories
Glass neural processor with branching circuitsAOV benchmark ↗
AI & Machine Learning Platforms
Translucent task boards with completion markersAOV benchmark ↗
Business Productivity Software
Server rack beneath a glass cloudAOV benchmark ↗
Cloud Infrastructure Services
Interlocking glass conversation bubblesAOV benchmark ↗
Communication & Collaboration Software
Vector-design pen nib and artboardAOV benchmark ↗
Creative & Design Software
Crystal cybersecurity padlockAOV benchmark ↗
Cybersecurity & Privacy Software
Payment card with chip beside a payment terminalAOV benchmark ↗
Financial Technology Software
Silver megaphone beside a translucent violet envelope and a closed indigo folio.AOV benchmark ↗
Marketing Technology Platforms
Code brackets and a processor tileParent AOV reference ↗
Development Tools & Platforms
Employee profile cards and a payroll ledgerParent AOV reference ↗
HR & Payroll Software
Server module with a service wrenchParent AOV reference ↗
IT Managed Services
Laptop and modular code blocksParent AOV reference ↗
Software Development Services
Connected glass system modulesParent AOV reference ↗
System Integration Services
A glass wheel and curved open ramp in a teal studio.11Accessibility & Special Needs ProductsMeta ads AOV benchmark
AOV benchmark
8 subcategories
Unoccupied manual wheelchair with blue frame and charcoal seating.AOV benchmark ↗
Mobility Equipment
Unbranded reading pen resting across a blank notebook.Parent AOV reference ↗
Cognitive & Learning Supports
Communication tablet with a physical keyguard beside a round adaptive switch.Parent AOV reference ↗
Communication & Speech Devices
Spoon and fork with thick oval blue handles beside an empty plate.Parent AOV reference ↗
Daily Living & Self Care Aids
Clip-on remote microphone beside a behind-the-ear hearing device.Parent AOV reference ↗
Hearing Assistance Technology
Architectural model of an empty stairlift seat beside three steps.Parent AOV reference ↗
Home Accessibility Equipment
Empty carbon-composite orthotic shell beside a titanium coupling.Parent AOV reference ↗
Prosthetics & Orthotics
Portable electronic magnifier with folding handle beside a blank book.Parent AOV reference ↗
Vision & Reading Aids
A sweeping stone arch and curved terrace on a rocky base.14Architecture Construction & EngineeringMeta ads AOV benchmark
AOV benchmark
8 subcategories
Timber-frame house study model on a simple foundation base.AOV benchmark ↗
Residential Construction Management
Ivory courtyard building study model with a removable roof plane.Parent AOV reference ↗
Architectural Design Services
Three-storey commercial building frame model with partial facade panels.Parent AOV reference ↗
Commercial Construction Services
Tabbed project folios beside a compact building-frame study model.Parent AOV reference ↗
Construction Project Management
Open room maquette with a curved partition, chair and material floor zones.Parent AOV reference ↗
Interior Design & Space Planning
Steel beam and column connection study mounted on a small dark base.Parent AOV reference ↗
Structural Engineering Services
Small facade model with timber shading fins and layered wall materials.Parent AOV reference ↗
Sustainable Design Consulting
Compact neighborhood massing model with street bands and a small public square.Parent AOV reference ↗
Urban Planning & Development
A looping magenta glass ribbon on a dark surface.15Arts Design & Creative ServicesMeta ads AOV benchmark
AOV benchmark
8 subcategories
A camera on a tripod, an ivory bottle on a mauve plinth and a studio softbox.AOV benchmark ↗
Commercial Photography Services
An open sketchbook with a heron illustration on a wooden stand beside a cup of brushes.AOV benchmark ↗
Custom Illustration & Art
A fan of rose and plum colour cards beside an ivory card stack and metal set square.AOV benchmark ↗
Graphic Design & Branding
A studio pinboard with paper samples and pencil studies above a closed plum folio.Parent AOV reference ↗
Creative Agency Services
An unbranded camera with plum strap beside an ivory linen album and white rose.Parent AOV reference ↗
Event & Wedding Photography
Three champagne display frames showing floral-vase photographs in portrait, landscape and square formats.Parent AOV reference ↗
Marketing & Advertising Design
An open rose carton, ivory cylindrical container and unfolded carton blank.Parent AOV reference ↗
Packaging & Product Design
A desktop monitor and phone show unlabelled rose website layouts beside a trackpad.Parent AOV reference ↗
Web & Digital Design
Translucent blue staircase curving upward beside dark stone.19Business & Consulting ServicesMeta ads AOV benchmark
AOV benchmark
8 subcategories
A navy linen folding workshop board with blank cards and brass clips beside a closed project folio.AOV benchmark ↗
Business Transformation Services
An open blank navy ledger beside an unmarked calculator and a capped silver pen.AOV benchmark ↗
Financial Advisory Consulting
A compact blue roller conveyor with a plain carton, input tray and separate output tray.AOV benchmark ↗
Management & Operations Consulting
A miniature storefront with a navy striped awning beside a blue folio and an unmarked card terminal.AOV benchmark ↗
Small Business Consulting
A compact walnut executive desk with a navy chair, closed silver laptop and planning folio.Parent AOV reference ↗
Fractional Executive Services
An open navy case holding miniature factory, shop and office buildings.Parent AOV reference ↗
Industry Specialty Consulting
A compact unmarked caliper on an inspection stand with a metal sample and closed blue notebook.Parent AOV reference ↗
Performance Improvement Consulting
A navy and walnut chessboard with a knight, rook and king beside a closed blue decision folio.Parent AOV reference ↗
Strategy & Corporate Advisory
Interlaced ruby and pale-rose glass ribbons forming a heart.23Dating & Relationship ServicesMeta ads AOV benchmark
AOV benchmark
8 subcategories
An inactive phone and three blank cards in raspberry desk holders.AOV benchmark ↗
Mainstream Dating Apps
Two peach lounge chairs beside an oak table with a closed russet envelope.AOV benchmark ↗
Matchmaking & Personal Services
An unbranded camera and sage planter on a lilac book.AOV benchmark ↗
Niche Dating Services
Two blank cards in rosewood holders beside a petal journal and sage bookmark.AOV benchmark ↗
Relationship Focused Platforms
Two terracotta chairs around a copper cafe table with cups and a blank invitation.Parent AOV reference ↗
Dating Events & Activities
An unbranded phone with a camera cover beside a magnifying glass and blank card.Parent AOV reference ↗
Dating Safety & Verification Services
A small globe between two empty copper and teal window frames.Parent AOV reference ↗
International Dating Platforms
A phone in an oxblood sleeve beside stacked document trays and a brass pen.Parent AOV reference ↗
Premium Dating Services
A violet glass ring with curved polished ribbons extending across a dark studio.24Digital Marketing & Advertising PlatformsMeta ads AOV benchmark
AOV benchmark
8 subcategories
Three blank violet advertising display fixtures in landscape, tall portrait and square formats.AOV benchmark ↗
Advertising Platforms & Dsps
An inactive violet tablet on a silver stand beside a blank clipboard and stylus.AOV benchmark ↗
Lead Generation & Capture Tools
An inactive phone on a silver stand beside a blank violet desk calendar and lavender notebook.AOV benchmark ↗
Social Media Marketing Platforms
An open purple report binder with blank pages, translucent overlays and a silver magnifying glass.Parent AOV reference ↗
Analytics & Reporting Tools
A violet mail rack holding blank envelopes beside a lavender notebook.Parent AOV reference ↗
Email Marketing Platforms
Three blank message cards on a violet metal rail beside an unmarked mechanical timer.Parent AOV reference ↗
Marketing Automation Software
A purple desktop patch panel with a braided cable loop beside a silver adapter.Parent AOV reference ↗
Marketing Integration Platforms
A blank manuscript on an aubergine reading stand beside a magnifier and lavender reference book.Parent AOV reference ↗
SEO & Content Optimization Tools
Green glass ring with a leaf resting above dark stone.26Environmental & Sustainability ServicesMeta ads AOV benchmark
AOV benchmark
8 subcategories
A green sorting caddy containing cardboard, plain aluminum cans and a clear glass bottle.Parent AOV reference ↗
Commercial Recycling Services
A small office model within teal oval boundary frames on a closed briefing folder.Parent AOV reference ↗
Corporate Sustainability Consulting
An open site-review case with folded diagrammatic plans, a small facility model and a green folio.Parent AOV reference ↗
Environmental Consulting & Compliance
A layered terrain model with a river channel and copper route strips on removable overlays.Parent AOV reference ↗
Environmental Impact Assessment
An olive field notebook, brass hand lens and pressed-leaf specimen cards on a cork tray.Parent AOV reference ↗
Environmental Training & Education
A green document binder in a nickel cradle beside a plain ivory box and blank tag.Parent AOV reference ↗
Green Certification Services
A blank blue-green audit binder with pale tabs, a silver loupe and a closed notebook.Parent AOV reference ↗
Sustainability Auditing & Reporting
Two small wheeled collection containers with closed lids beside plain kraft cartons.Parent AOV reference ↗
Waste Management Solutions
Translucent teal arch surrounded by three plain metal discs.28Financial Services & FintechMeta ads AOV benchmark
AOV benchmark
9 subcategories
Blank teal monitor, closed cream account folio and plain metal key.AOV benchmark ↗
Investment Trading Platforms
Open teal application folio with blank paper, an aluminum pen and a blank card.AOV benchmark ↗
Lending Credit Platforms
Two inactive teal payment terminals and a blank envelope.AOV benchmark ↗
Payment Transfer Services
Teal cardholder with two blank cards beside a closed account booklet and metal key.AOV benchmark ↗
Personal Banking Services
Two miniature consultation chairs around a low teal table with a blank planning sheet.AOV benchmark ↗
Wealth Management Advisory
Blank hardware wallet, two plain discs and a disconnected USB connector in teal and aluminum.Parent AOV reference ↗
Crypto Exchanges
Teal glass blocks linked by silver bridges beside a separated connector.Parent AOV reference ↗
Defi Blockchain Protocols
Three unmarked server modules with a disconnected cable beside a blank report tray.Parent AOV reference ↗
Financial Infrastructure APIs
Three original abstract artworks in clear display frames beside an unmarked wallet device.Parent AOV reference ↗
NFT Digital Asset Marketplaces
Golden spiral staircase inside a translucent amber ring.50Personal Coaching & DevelopmentMeta ads AOV benchmark
AOV benchmark
8 subcategories
Miniature oak storefront, open blank business notebook and amber conversation stone on a dark desk.AOV benchmark ↗
Business & Entrepreneurial Coaching
Three blank appointment cards in an amber holder beside a camel notebook and brass pen.AOV benchmark ↗
Career Development Coaching
Open blank journal and curved brass mirror with an oak base on a dark warm surface.AOV benchmark ↗
Confidence & Mindset Coaching
Oval oak meeting table with two empty camel chairs and a plain engagement folder.AOV benchmark ↗
Executive Leadership Coaching
Blank folded map, camel journal and a ceramic compass-shaped object on a dark surface.AOV benchmark ↗
Life Purpose Coaching
Open blank task notebook, compartmented oak organizer and appointment pebble.AOV benchmark ↗
Niche Specialty Coaching
Two empty camel chairs around an oak table with paired blank cards and a closed workbook.AOV benchmark ↗
Relationship & Communication Coaching
Two empty miniature oak desks with camel chairs and blank tablets in a warm dark studio.Parent AOV reference ↗
Productivity & Performance Coaching

66 industries · 464 subcategories

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66 industries · 464 subcategoriesOpen the index ↗