$60.25
Average order value
Median account AOV · USD
$41.34 to $76.21Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Media & Entertainment112 / 530
Madgicx Research & Labs
Entertainment Companies
Median account AOV: $60.25 USD.
MADGICX / LABSINDUSTRY RESEARCH
Category benchmark
USD · Account AOVEnter your average order value to see where it sits.
Within Media & Entertainment
More in this industry. 5
Questions, answered.AOV, context & using this research16 answers
In this category
Why should entertainment campaigns separate paid tickets from free registrations?
Eventbrite's US help defines paid, free and donation ticket types; donation tickets are unavailable for California events. Label the actual offer and separate ticket revenue from free registrations or variable donations. A registration count cannot establish paid admission revenue.
What should a ticket-price ad establish about attendee fees?
Eventbrite's US ticket settings put ticketing fees on attendees by default for paid and donation tickets, with an organizer option to absorb them. Check the event's fee setting before promoting an amount. Compare order revenue with the chosen fee treatment, not the headline alone.
Does an accepted ticket transfer establish another ticket sale?
Ticketmaster's US help says an accepted transfer generates a new barcode and invalidates the sender's ticket; transfer is not an exchange. Treat it as an entitlement handoff unless a separate sale is confirmed. Recipient acceptance alone does not establish new campaign revenue.
Can an entertainment campaign assume event extras travel with every ticket?
Ticketmaster's US help says extras transfer only when the event organizer activates that option. Confirm the advertised event and add-on eligibility before bundling admission with extras in creative. A transferable ticket does not by itself establish that every associated extra transfers.
Read the benchmark
What is the average order value benchmark for Entertainment Companies?
The median account AOV for Entertainment Companies is $60.25 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the typical AOV range in Entertainment Companies?
The middle 50% of account AOVs runs from $41.34 to $76.21 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the lower-quartile AOV?
The 25th-percentile account AOV is $41.34 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the upper-quartile AOV?
The 75th-percentile account AOV is $76.21 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What does this AOV benchmark show?
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Put it in context
Is this the mean AOV across all orders?
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
When was this benchmark snapshot read?
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Which industry or subcategory does this benchmark cover?
This benchmark covers exact Entertainment Companies classifications under Media & Entertainment. It excludes the parent industry and sibling subcategories.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
How can I compare my AOV with this benchmark?
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Does an above-median AOV mean better advertising performance?
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Use this research
Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
How should I cite a finding from this page?
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
Keep exploring
Connected industries.
Behind the numbers
Small print.
Clear boundaries.
Benchmark scope
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.