$15.34
AOV benchmark
Median account AOV · USD · Parent industry: Video Games & Esports
$4.67 to $107.16Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Video Games & Esports382 / 530
Madgicx Research & Labs
Esports Competitive Gaming
Qualify the player before the roster.
MADGICX / LABSINDUSTRY RESEARCH
AOV benchmark
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Within Video Games & Esports
More in this industry. 5
Questions, answered.AOV, context & using this research7 answers
In this category
What should an esports-entry campaign qualify before accepting a player signup?
Riot's March 2026 VALORANT Premier support rules require ongoing SMS verification, at least one lifetime ranked placement and an account without current bans or restrictions. Ask about those conditions. A signup alone does not establish eligibility throughout the Premier Stage.
Can every eligible Premier player be promised access to a Contender team?
Riot's March 2026 VALORANT Premier rules add Contender Eligibility for Contender or Invite teams. It depends on qualifying participation or rank in the current or previous Stage. Identify the requested tier before advertising team entry; general Premier eligibility does not settle advanced-team access.
Can a team-recruitment ad guarantee a mid-Stage roster transfer?
Riot's March 2026 Premier guidance permits one team at a time. After a team's first match, a join is blocked if the player's MMR would change its Division. Qualify the roster and Stage state; leaving a team does not guarantee being admitted elsewhere or readmitted.
Does late tournament registration establish playoff qualification?
Riot's March 2026 VALORANT Premier guidance allows mid-Stage joining but warns that too few remaining match opportunities may prevent sufficient Premier Score for playoffs. Queue dates appear in the client. Describe joining and playoff qualification as separate outcomes, with no guaranteed advancement.
Category research
Which AOV benchmark is shown?
The reference benchmark is for Video Games & Esports.
Parent industry benchmark. Snapshot read 11 October 2026.
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Parent industry: Video Games & Esports
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
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