$33.24
AOV benchmark
Median account AOV · USD · Parent industry: Content Creators & Influencers
$9.87 to $74.35Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Content Creators & Influencers437 / 530
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Lifestyle & Niche Creators
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AOV benchmark
Enter your average order value to see where it sits.
Within Content Creators & Influencers
More in this industry. 7
Questions, answered.AOV, context & using this research4 answers
In this category
Does a free product change an endorsement?
The FTC says a free or discounted product can create a material connection when the creator mentions it. A niche creator should disclose that relationship clearly for U.S.-facing endorsements; other jurisdictions may differ.
Category research
Which AOV benchmark is shown?
The reference benchmark is for Content Creators & Influencers.
Parent industry benchmark. Snapshot read 11 October 2026.
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Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
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Benchmark scope
Parent industry: Content Creators & Influencers
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.