$81.69
Average order value
Median account AOV · USD
$23.63 to $149.86Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Personal Coaching & Development181 / 530
Madgicx Research & Labs
Life Purpose Coaching
Median account AOV: $81.69 USD.
MADGICX / LABSINDUSTRY RESEARCH
Category benchmark
USD · Account AOVEnter your average order value to see where it sits.
Within Personal Coaching & Development
More in this industry. 7
Questions, answered.AOV, context & using this research16 answers
In this category
Does ICF's individual-coaching guide prescribe one fixed personal-growth path?
ICF describes coaching as collaborative and customized to the client's goals, needs and preferences, with communication and mutual accountability. Suggested practice: frame a purpose-focused offer around agreed goals rather than a predetermined personal destination.
What preparation does ICF describe before an individual's first coaching session?
ICF's guide suggests listing personal or professional goals, noting roadblocks and preparing questions about coaching or specific goals. Suggested practice: describe this preparation separately from the initial discovery call and booked coaching session.
Does ICF's free Coach Finder make coaching sessions free?
ICF says its Coach Finder is free to use, while coaching fees vary by experience, credential and specialty and may be per session or package. Suggested practice: distinguish matching-tool access from the coach's actual paid engagement.
What does ICF's Code say about ending a coaching engagement?
ICF's Code requires its professionals to respect termination at any point for any reason, subject to the agreement's provisions. Suggested practice: state the actual cancellation and payment terms; ending the relationship is not an automatic full-refund promise.
Read the benchmark
What is the average order value benchmark for Life Purpose Coaching?
The median account AOV for Life Purpose Coaching is $81.69 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the typical AOV range in Life Purpose Coaching?
The middle 50% of account AOVs runs from $23.63 to $149.86 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the lower-quartile AOV?
The 25th-percentile account AOV is $23.63 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the upper-quartile AOV?
The 75th-percentile account AOV is $149.86 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What does this AOV benchmark show?
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Put it in context
Is this the mean AOV across all orders?
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
When was this benchmark snapshot read?
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Which industry or subcategory does this benchmark cover?
This benchmark covers exact Life Purpose Coaching classifications under Personal Coaching & Development. It excludes the parent industry and sibling subcategories.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
How can I compare my AOV with this benchmark?
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Does an above-median AOV mean better advertising performance?
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Use this research
Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
How should I cite a finding from this page?
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
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Connected industries.
Behind the numbers
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Clear boundaries.
Benchmark scope
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.