$73.70
AOV benchmark
Median account AOV · USD · Parent industry: Real Estate Services
$24.81 to $1,081.19Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Real Estate Services484 / 530
Madgicx Research & Labs
Property Management Services
Know which side of the property converts.
MADGICX / LABSINDUSTRY RESEARCH
AOV benchmark
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Within Real Estate Services
More in this industry. 5
Questions, answered.AOV, context & using this research5 answers
In this category
Why should property management ads separate owner leads from renter leads?
Buildium distinguishes owner acquisition, which adds management relationships, from resident acquisition, which fills rental units. Keep those campaign intents and outcomes separate: a tenant application does not establish a new management client, and an owner inquiry does not establish an occupied unit.
What should follow an owner consultation in a property management funnel?
Buildium’s owner-acquisition example proceeds from inquiry and appointment through proposal, signed agreement and property onboarding. Record those milestones separately. A consultation measures interest, while the signed agreement and onboarded property provide different evidence of new management business.
Category research
Which AOV benchmark is shown?
The reference benchmark is for Real Estate Services.
Parent industry benchmark. Snapshot read 11 October 2026.
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Parent industry: Real Estate Services
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
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Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.