$20.80
Average order value
Median account AOV · USD
$11.09 to $40.96Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Telecommunications Services242 / 530
Madgicx Research & Labs
Prepaid Mobile Services
Median account AOV: $20.80 USD.
MADGICX / LABSINDUSTRY RESEARCH
Category benchmark
USD · Account AOVEnter your average order value to see where it sits.
Within Telecommunications Services
More in this industry. 5
Questions, answered.AOV, context & using this research16 answers
In this category
Can a prepaid campaign show a monthly rate without the upfront term?
Mint Mobile's US plans guide, read in October 2026, sells 3-, 6- and 12-month allotments bought upfront. Its introductory 3-month rate requires a 12-month renewal to retain that monthly price. Show term and upfront payment beside the monthly equivalent rather than implying monthly billing.
Does a prepaid service refund window start when the SIM is delivered?
Mint Mobile's US October 2026 return policy starts direct-purchase wireless-plan cancellation and refund eligibility within seven calendar days of activation. The online request must be completed; physical SIM return is unnecessary for new service cancellation. Distinguish activation from shipment when describing the service trial.
Does the carrier's prepaid refund promise apply to retailer purchases?
Mint Mobile's US return policy, read in October 2026, applies to direct mintmobile.com purchases and directs authorized-retailer buyers to their retailer's policy. Identify the selling channel before using the carrier's seven-day service promise. A compatible SIM from another seller does not establish identical return rights.
Can a prepaid-phone bundle use the service-plan return conditions for its hardware?
Mint Mobile's US policy, read in October 2026, gives direct-purchase hardware requests seven calendar days from delivery, except damage, delivery discrepancies and other issues require claims within three business days, adjusted for holidays. Approved items must be shipped in like-new condition within 15 days of approval. Nondefective phones also face packaging and authorization requirements, with shipping and handling deducted. Separate hardware returns from service cancellation.
Read the benchmark
What is the average order value benchmark for Prepaid Mobile Services?
The median account AOV for Prepaid Mobile Services is $20.80 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the typical AOV range in Prepaid Mobile Services?
The middle 50% of account AOVs runs from $11.09 to $40.96 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the lower-quartile AOV?
The 25th-percentile account AOV is $11.09 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the upper-quartile AOV?
The 75th-percentile account AOV is $40.96 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What does this AOV benchmark show?
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Put it in context
Is this the mean AOV across all orders?
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
When was this benchmark snapshot read?
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Which industry or subcategory does this benchmark cover?
This benchmark covers exact Prepaid Mobile Services classifications under Telecommunications Services. It excludes the parent industry and sibling subcategories.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
How can I compare my AOV with this benchmark?
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Does an above-median AOV mean better advertising performance?
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Use this research
Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
How should I cite a finding from this page?
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
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Connected industries.
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Benchmark scope
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.