$147.41
Average order value
Median account AOV · USD
$51.92 to $150.00Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
Fitness & Sports Services231 / 530
Madgicx Research & Labs
Personal Training Services
Median account AOV: $147.41 USD.
MADGICX / LABSINDUSTRY RESEARCH
Category benchmark
USD · Account AOVEnter your average order value to see where it sits.
Within Fitness & Sports Services
More in this industry. 7
Questions, answered.AOV, context & using this research16 answers
In this category
What happens before a personal-training plan is proposed?
An initial consultation should gather context, goals and relevant history before designing a plan. NSCA describes rapport, situation analysis and solution development as consultation steps.
How is one-to-one training different from a class listing?
Describe the consultation, assessment and program-design work included in the one-to-one service. NSCA identifies these as tools used by personal trainers, but the specific package varies by provider.
What should a buyer ask after the consultation?
Ask what the proposed session plan covers, what information it uses and when it will be reviewed. NSCA frames the consultation as the input to individualized program design, not an outcome guarantee.
Why ask about motivation and preferences?
They help the trainer understand the person behind the goal. NSCA notes that motivation and self-efficacy are among the factors considered during consultation.
Read the benchmark
What is the average order value benchmark for Personal Training Services?
The median account AOV for Personal Training Services is $147.41 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the typical AOV range in Personal Training Services?
The middle 50% of account AOVs runs from $51.92 to $150.00 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the lower-quartile AOV?
The 25th-percentile account AOV is $51.92 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What is the upper-quartile AOV?
The 75th-percentile account AOV is $150.00 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
What does this AOV benchmark show?
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Put it in context
Is this the mean AOV across all orders?
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
When was this benchmark snapshot read?
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Which industry or subcategory does this benchmark cover?
This benchmark covers exact Personal Training Services classifications under Fitness & Sports Services. It excludes the parent industry and sibling subcategories.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
How can I compare my AOV with this benchmark?
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Does an above-median AOV mean better advertising performance?
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Use this research
Can I download this industry research?
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
How should I cite a finding from this page?
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
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Connected industries.
Behind the numbers
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Benchmark scope
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Exports & citation detailsMarkdown · JSON · Embed
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.