Average order value
Median account AOV · USD
Madgicx Research & Labs
Median account AOV: $32.54 USD.
Median account AOV · USD
Enter your average order value to see where it sits.
Within Healthcare & Wellness
Aspen Dental describes its first appointment as an exam and review of options, with cleanings typically scheduled at a follow-up visit. An introductory ad should make the visit format clear rather than imply an included cleaning. First-visit requests, attended exams and later treatment purchases are separate business events.
Aspen Dental explicitly states that its savings plan is not insurance. It also notes that treatment estimates can differ from final bills as procedures or coverage change. Separate the plan, coverage check and treatment estimate in buyer-facing copy; none is evidence of a completed treatment purchase or guaranteed final price.
The NHS dental page says charges depend on the treatment considered necessary and that costs are explained before treatment. This is NHS context, not a global private-clinic price rule. A dental landing page can clarify what its own introductory offer covers and provide the next estimate step without presenting the reported account AOV as a treatment fee.
Delta Dental's provider finder asks for a plan network and location. A network-specific search serves a different purpose from a general dentist directory. For ads about finding care, use the relevant plan and service-area route; a directory search or provider selection should not be counted as an appointment or paid treatment.
The median account AOV for Dental Care Services is $32.54 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The middle 50% of account AOVs runs from $3.08 to $72.27 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The 25th-percentile account AOV is $3.08 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The 75th-percentile account AOV is $72.27 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
This benchmark covers exact Dental Care Services classifications under Healthcare & Wellness. It excludes the parent industry and sibling subcategories.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
Behind the numbers
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.