$29.70
AOV benchmark
Median account AOV · USD · Parent industry: News & Information Media
$1.00 to $34.64Middle 50% of account AOVs
Snapshot read 2026-10-11Scope & method
News & Information Media335 / 530
Madgicx Research & Labs
Broadcast News Networks
Name the access route before the signup.
MADGICX / LABSINDUSTRY RESEARCH
AOV benchmark
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Within News & Information Media
More in this industry. 5
Questions, answered.AOV, context & using this research6 answers
In this category
What should a broadcast-news campaign qualify before promising live-channel access?
CNN's US help ties live TV channels to the viewer's TV package and supported devices, and says not every TV provider supports its app. Verify the advertised route and eligibility. A visit to the watch page does not establish entitled live-channel access.
Why should a broadcast-news ad distinguish direct and partner subscription routes?
CNN's US help says All Access obtained through Amazon Prime Video does not include live CNN TV channels. Name the advertised subscription route and its actual entitlement. Sharing a plan name does not establish that a partner offer contains the same live-channel access.
Does connecting a TV provider prove a broadcast campaign won a new subscription?
CNN's US help describes signing in with an existing TV provider to activate channels included in that package. Keep an entitlement connection separate from a confirmed new paid subscription in campaign reporting. A successful provider login alone does not establish incremental subscription revenue.
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The reference benchmark is for News & Information Media.
Parent industry benchmark. Snapshot read 11 October 2026.
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Parent industry: News & Information Media
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Category scope
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
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