Average order value
Median account AOV · USD
Madgicx Research & Labs
Median account AOV: $68.29 USD.
Ad cost & click-through benchmarks ↗Median account AOV · USD
Enter your average order value to see where it sits.
Within K-12 Education Institutions
K12's private-school tuition page describes full-time and part-time options, and offerings with semester or annual tuition and payment plans. These are different offer units. Advertising should identify the named school, enrollment format and price interval before comparing amounts; a single course, semester and annual program are not interchangeable purchases.
Colorado Connections Academy requires students to reside in Colorado and provide acceptable residency evidence for enrollment. That named school's online format does not remove its geographic eligibility condition. Campaign location and enrollment messaging should reflect the institution's published scope; this example does not establish the requirements of every online school.
K12's checklist presents school options and separately directs families to check enrollment status in the Parent Portal. Browsing or choosing an option and checking a student's enrollment status are different actions. For measurement, an information request should remain distinct from a confirmed enrollment record; the checklist itself does not verify any individual student's acceptance.
Phillips Academy Andover publishes separate tuition amounts for boarding and day students. A shared school name therefore does not define one price unit. An admissions campaign should identify the attendance format attached to its tuition statement and compare equivalent offers. These published amounts do not establish financial-aid eligibility or an individual family's final payment.
The median account AOV for K-12 Education Institutions is $68.29 USD. This is the middle account-level average order value in the benchmark.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The middle 50% of account AOVs runs from $29.55 to $294.23 USD. This is the interquartile range, not the minimum and maximum.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The 25th-percentile account AOV is $29.55 USD. It marks the lower edge of the middle 50% of this distribution.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The 75th-percentile account AOV is $294.23 USD. It marks the upper edge of the middle 50%, not a performance target.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
No. It is the median of account-level average order values. Each account receives equal weight; it is not a pooled average of every order.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The snapshot was read on 11 October 2026.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
This benchmark covers K-12 Education Institutions classifications at the industry root and its subcategories. It is an aggregated advertising-data benchmark, not a census of all businesses.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
Enter your AOV in USD in the comparison field above. It shows the difference from the median and whether your value falls below, within or above the middle 50%. Your entered amount stays on this page.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The comparison describes position in the account AOV distribution, not profitability. It is not a performance score.
USD · Equal-weight AOV benchmark. Snapshot read 11 October 2026.
The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.
Behind the numbers
Equal-weight AOV benchmark
Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.
Individually authored category research. The public brand directory is not yet available. Taxonomy membership does not establish benchmark coverage.
Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.